InforMedia Services (IMS)

Technology Instruction for St. Cloud State University

25 Smart #SocialMedia Tips For #EdLeaders

Posted by Plamen Miltenoff on October 23, 2013

http://gettingsmart.com/2013/10/25-smart-socialmedia-tips-edleaders/

 

5 Learning Strategies

  1. Track relevant hashtags on twitter (I use Hootsuite)

  2. Use a reader to scan key blogs (I switched from iGoogle to Ustart & Feedly)

  3. Like causes/companies and track on Facebook

  4. Learn about your audience and growth  (we use Sprout Social and Google Analytics)

  5. Open a doc for good question you receive; use for future blogs

5 Impact Strategies

  1. Blog at least weekly about what you learn

  2. Tweet 5-10/day about what’s catching your attention

  3. Follow people doing good work

  4. Use hashtags/handles when you tweet

  5. Capture contacts in a CRM database for easy sharing

5 Leadership Strategies

  1. Write a weekly staff blast

  2. Publish a weekly community blast

  3. Make contact information available publically

  4. Create multiple points of entry

  5. Create opportunities for discussions and feedback

5 Brand-Building Strategies

  1. Use simple crisp graphics

  2. Create a clean easy to navigate homepage

  3. Add Facebook & Twitter icons to homepage

  4. Blog weekly and make it easy to share

  5. Keep branding between all channels cohesive

5 Survival Strategies

  1. Carve out learning and sharing hour every morning

  2. Don’t obsess the rest of the day

  3. Haters will hate; pick your battles

  4. Clear your inbox twice daily; flag/prioritize follow ups

  5. Turn it all off and go for a walk

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