How to Brand Your Mobile Facebook Live Streams
By Owen Video March 12, 2018 https://www.socialmediaexaminer.com/how-to-brand-mobile-facebook-live-streams
A branded banner image has several benefits.
- First, it will grab attention in the news feed.
- Also, you can design the image to highlight your offer while the actual video demonstrates the value of your products.
- Even better, producing a Facebook live stream with a branded image doesn’t take a ton of your time and it can position your company as tech-savvy and cool.
branding your live videos.
#1: Create the Branded Image Overlay
#2: Set Up the Switcher Go App for Live Video
The Switcher Go iOS app is a free tool that’s packed with features and allows you to overlay an image in the lower third of your live video. You can connect the app to Facebook Live and YouTube Live. (Although you can use the Switcher Studio video tools, you only need Switcher Go to add an image to a live video.)
My note: this article is geared toward Apple mobile tools. If you are Android user and/or use both tools, and/or are running your Live feed from laptop/desktop, OBS (Open Broadcast Sofware) – https://obsproject.com/ might be good option.
#3: Prepare Your Facebook Live Post in Switcher Go
#4: Stream Your Live Video With a Branded Image
#5: Boost the Live Video Post to Your Target Audience on Facebook
more on Facebook Live in this IMS blog