Try these new social media strategies
Research suggests more consumers are turning to Facebook, Twitter, and LinkedIn, to contact companies — whether the companies are ready or not.
“Social media is the future of customer service,” says Anna Yates, a content marketer for The Social Reach, a digital marketing agency. “Not only are consumers turning to social media more and more to learn about products and services, but new tools are available to make customer service faster, easier, and smarter.”
the three Ps — be patient, persistent, and polite. Companies tend to flip into “crisis” mode when you send angry messages that threaten lawsuits, bodily harm, or the end of civilization.
more on social media strategies in this IMS blog