social media strategies

Try these new social media strategies

Christopher Elliott

https://www.linkedin.com/pulse/try-new-social-media-strategies-christopher-elliott/

Research suggests more consumers are turning to Facebook, Twitter, and LinkedIn, to contact companies — whether the companies are ready or not.

“Social media is the future of customer service,” says Anna Yates, a content marketer for The Social Reach, a digital marketing agency. “Not only are consumers turning to social media more and more to learn about products and services, but new tools are available to make customer service faster, easier, and smarter.”

the three Ps — be patient, persistent, and polite. Companies tend to flip into “crisis” mode when you send angry messages that threaten lawsuits, bodily harm, or the end of civilization.

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more on social media strategies in this IMS blog
https://blog.stcloudstate.edu/ims?s=social+media+strategies

video length for online courses

From: The EDUCAUSE Blended and Online Learning Constituent Group Listserv <BLEND-ONLINE@LISTSERV.EDUCAUSE.EDU> on behalf of Robert, Jenay <jrr296@PSU.EDU>
Sent: Wednesday, September 5, 2018 9:58:49 AM

Dear colleagues,

I am collaborating on a project comparing the efficacy of two types of instructional videos. We are looking for literature that describes similar research. For example, a study might compare students who have watched voice-over ppt slides and students who have watched Khan-style videos, examining students’ content knowledge and/or some affective constructs. Alternatively, a study might compare the lengths or speeds of only one type of video.

Given the dearth of literature addressing these variables, I am hoping this community can help us uncover some additional research for our literature review. I am happy to compile and share everything that is shared with me over the coming days.

Jenay Robert, Ph.D. Research Project Manager Teaching and Learning with Technology  The Pennsylvania State University

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Clossen, A. S. (2018). Trope or Trap? Roleplaying Narratives and Length in Instructional Video. Information Technology & Libraries37(1), 27-38.

It is impossible to please everyone all the time—at least that is what survey results suggest. There are several takeaways to this study: Video length matters, especially as a consideration before the video is viewed. Timestamps should be included in video creation, or it is highly likely that the video will not be viewed. The video player is key here, as some video players include video length, while others do not. Videos that exceed four minutes are unlikely to be viewed unless they are required. Voice quality in narration matters. Although preference in type of voice inevitably varies, the actor’s voice is noticed over production value. It is important that the narrator speaks evenly and clearly. For brief how-to videos, there is a small preference for screencast instructional videos over a narrative roleplay scenario. The results of the survey indicate that roleplay videos should be wellproduced, brief, and high quality. However, what constitutes high quality is not very well established.15 Finally, screencast videos should include an example scenario, however brief, to ground the viewer in the task.

Lin, S., Aiken, J. M., Seaton, D. T., Douglas, S. S., Greco, E. F., Thoms, B. D., & Schatz, M. F. (2017). Exploring Physics Students’ Engagement with Online Instructional Videos in an Introductory Mechanics Course. Physical Review Physics Education Research13(2), 020138-1.

Kruse, N. B., & Veblen, K. K. (2012). Music teaching and learning online: Considering YouTube instructional videos. Journal Of Music, Technology & Education5(1), 77-87. doi:10.1386/jmte.5.1.77_1

Buzzetto-More, N. A. (2014). An Examination of Undergraduate Student’s Perceptions and Predilections of the Use of YouTube in the Teaching and Learning Process. Interdisciplinary Journal Of E-Learning & Learning Objects1017-32.

Chekuri, C., & Tiecheng, L. (2007). Extracting content from instructional videos by statistical modelling and classification. Pattern Analysis & Applications10(2), 69-81.

My note; too old as data but interesting as methodology

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more on chunk theory in this IMS blog
https://blog.stcloudstate.edu/ims?s=chunk+theory

specifically Adobe’s “findings” : https://blog.stcloudstate.edu/ims/2018/01/17/microlearning-instructional-design/

ebooks Penn State

E-books provide student savings through Penn State partnership

August 13, 2018

https://news.psu.edu/story/531094/2018/08/13/academics/e-books-provide-student-savings-through-penn-state-partnership

Penn State, through a partnership between Penn State World Campus and the University Libraries, has made available more than 330 e-books for almost 300 courses offered through World Campus starting in the 2017-2018 academic year. The e-books are available to students through Canvas, the University’s learning management system, and are also searchable online in the University Libraries’ catalog.

The e-book licensing partnership between the Libraries and Penn State World Campus

The partnership is mutually beneficial as it helps the Libraries increase its collections strategically while also supporting Penn State’s strategic plan foundation of enabling educational access and affordability and its commitment to help students avoid costs by offering free and low-cost textbooks.”

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more on ebooks in this IMS blog
https://blog.stcloudstate.edu/ims?s=ebooks

more on Penn State
https://blog.stcloudstate.edu/ims?s=penn+state

blockchain and information professions

Blockchain: Recommendations for the Information Profession

Monday, September 24, 2018 12:00 pm
Central Daylight Time (Chicago, GMT-05:00)

Blockchain technology is being discussed widely, but without clear directions for library applications. The Blockchain National Forum, funded by IMLS and held at San Jose State University’s iSchool in Summer 2018, brought together notable experts in the information professions, business, government, and urban planning to discuss the issues and develop recommendations on the future uses of blockchain technology within the information professions. In this free webinar, Drs. Sandy Hirsh and Sue Alman, co-PIs of the project, will present the recommendations made throughout the year in the Blockchain blog, Library 2.0 Conference, Blockchain Applied: Impact on the Information Profession, and the National Forum.

157 – 200 participants in the workshop

 

 

 

 

Basics: What is Blockchain Technology?

IMLS funded project goal
San Jose State U School of Information awarded this grant: https://ischoolblogs.sjsu.edu/blockchains

Blockchain: Apps and Ideas

http://www.youtube.com/c/Library20

now what is blockchain, and not how to implement, but only certain issues will be discussed.

Issues: legal, security and standards and Applications: academic, public and archives

BLockchain and the Law bt Primavera De Felippi and Aaron Wright : http://www.hup.harvard.edu/catalog.php?isbn=9780674976429

Privacy: https://www.investopedia.com/terms/g/general-data-protection-regulation-gdpr.asp

Is Blockchain (BC) content or provider?

Q/S TO ASK: WHAT KINDS OF DATA AND RECORDS MUST BE STORED AND PRESERVES exactly the way they were created (provenance records, transcripts). what kinds of info are at risk to be altered and compromised by changing circumstances (personally identifiable data)

Security issues: https://www.technologyreview.com/magazine/2018/05/

515 rule: BC can be hacked if attacked by a group of miners controlling more than 50% of the network

Standards Issues: BC systems- open ledger technology for managing metadata. baseline standards will impact future options. can BC make management of metadata worth. Is it worth, or more cautious.

Potential Use cases: archives and special collections where provenance and authenticity are essential for authoritative tracking. digital preservation to track distributed digital assets. BC-based currencies for international financial transactions (to avoid exchange rates ILL and publishing) . potential to improve ownership and first sale record management. credentialing: personal & academic documents (MIT already has transcripts and diplomas of students in BC – personal data management and credentialing electronically).

public libraries: house docs of temporarily displaced or immigrants. but power usage and storage usage became problems.

Victoria Lemieux

a city south of Denver CO is build right now, and will be build on these principles.

benefits for recordkeeping: LOCKSS (lot of copies keeps stuff safe) – Stanford U; chain of custody (SAA Glossary); Trust and Immutability (BC) vs confidentiality and performance (dbase)

Libarians role: need to understand BC (how does it work and what can it do for us; provide BC education for users; use BC in various applications

recommendations from National Forum:

ASIS&T presentation in Vancouver, Nov. 2018; MOOC on BLockchain Basics; Libary Futures Series, BOok3 Alman & Hirsh

https://www.forbes.com/sites/tomvanderark/2018/08/20/26-ways-blockchain-will-transform-ok-may-improve-education/#3b2e442d4ac9

from Miriam Childs to All Participants:
Blockchain is suing Blockchain: https://nulltx.com/blockchain-is-suing-blockchain-things-are-getting-messy-in-crypto-world/

from Lilia Samusenko to All Participants:
Sounds like blockchain also can support the Library-Of-Things initiatives. What do you think?

 

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more on blockchain in this IMS blog
https://blog.stcloudstate.edu/ims?s=blockchain

research grant WWI

Research Grants Programme: 2018 Call for Submissions (Open)

Deadline: 5 October 2018 23:59 CET Theme: The First World War.

https://pro.europeana.eu/post/research-grants-programme-2018-call-for-submissions-open

Eligibility

The Research Grants Programme is intended for early career scholars of all nationalities and in any field of the Humanities. They must have a particular interest in cultural heritage and take a digital humanities approach. Applicants must hold a PhD, with no more than 7 years of experience after the completion of their PhD. With duly justified exceptions, their projects must be hosted by institutions, i.e. a university, a research centre, a library lab or a museum, working in one of the European Union member states.

Lawnmower Parents Teachers

Lawnmower Parents Are the New Helicopter Parents & We Are Not Here for It

Chances are, you’ve met this new breed of parent.

August 30, 2018

Lawnmower parents go to whatever lengths necessary to prevent their child from having to face adversity, struggle, or failure.

If we eliminate all struggle in children’s younger years, they will not arrive at adulthood magically equipped to deal with failure.

They will very likely respond in one or more of the following ways:

  • Blame the professor
  • Call home and beg their parents to intervene
  • Have a mental breakdown or make themselves miserable
  • Write nasty reviews online about the professor and their class
  • Begin planning for the inevitable destruction of their college career/future
  • Assume they failed because they’re stupid
  • Collapse in on themselves and give up completely and stop trying

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https://pittsburgh.citymomsblog.com/mom/rise-lawnmower-parent/

The Rise of the Lawnmower Parent

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Forget Lawnmower Parents–I Was a Lawnmower Teacher

Get out of the way, I’m coming through!

https://www.weareteachers.com/lawnmower-teacher/

What is a lawnmower teacher?

The definition of lawnmower parent is “one who goes to whatever lengths necessary to prevent their child from having to face adversity, struggle, or failure.” And it’s pretty much the same for a lawnmower teacher. The kids I teach are my children, and I did A LOT to help them along.

How to make a shift, in the interest of the students

  1. Notice the difficulties students have without judgement.
  2. Develop a strategy to help them resolve the difficulty.
  3. Explicitly teach the strategy.
  4. Create a system for monitoring use of the strategy.
  5. Congratulate the student when he or she uses the strategy effectively.

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more on helicopter parents in this IMS blog
https://blog.stcloudstate.edu/ims?s=helicopter+parents

3D Artifacts into a Digital Library

Inclusion of 3D Artifacts into a Digital Library: Exploring Technologies and Best Practice Techniques

The IUPUI University Library Center for Digital Scholarship has been digitizing and providing access to community and cultural heritage collections since 2006. Varying formats include: audio, video, photographs, slides, negatives, and text (bound, loose). The library provides access to these collections using CONTENTdm. As 3D technologies become increasingly popular in libraries and museums, IUPUI University Library is exploring the workflows and processes as they relate to 3D artifacts. This presentation will focus on incorporating 3D technologies into an already established digital library of community and cultural heritage collections.

 

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