Archive of ‘Instagram’ category

social media millennials

By January 31, 2017 http://www.socialmediaexaminer.com/reaching-millennials-with-social-media-new-research

#1: Millennials Are Digital Shoppers

#2: New Platform Features Spur Millennial Adoption

Facebook –  An RBC Capital Markets social media survey showed that in the last year, an average of 33% of Millennials who took the survey increased the time they spent on Facebook, whereas an average of 23.5% decreased their time on Facebook.

Instagram –
instagram users

Twitter – twitter users

Snapchat – snapchat users

#3: Millennials Prefer Indirect Sales Messages

youtube adds users

These days, the preferred formats are content marketing and influencer marketing.

the old “sell without selling” idea.

In your content marketing, give Millennials something for their time, attention, and (hopefully) loyalty. They’re more likely to trust your brand if you show a genuine interest in educating them with a how-to, for example.

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http://blog.stcloudstate.edu/ims?s=social+media

more on Millennials in this blog
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latest in social media

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more on social media in this IMS blog
http://blog.stcloudstate.edu/ims?s=social+media

instagram best social media

Shipley, K. (2016, December 19). Why Instagram is the Best Social Media App of 2016 and Possibly 2017. Retrieved December 20, 2016, from https://www.linkedin.com/pulse/why-instagram-best-social-media-app-2016-possibly-2017-shipley

Instagram positioned itself as the third most popular social media app and the best social media app of 2016.

Twitter saw a decrease in users over the past year and even death of their beloved 6-second video-clip sharing app, Vine.

In an article entitled ‘Why Vine Died,’ Casey Newman reported the following, “Former executives say that a major competitive challenged emerged in the form of Instagram, which introduced 15-second video clips in June 2013.

Instagram remained stable with the introduction of new features like stories and video channels, resources of it’s parent company, Facebook, and the introduction of ads to the platform that look very similar to the posts in a user’s feed.

In addition to a total logo redesign, Instagram shifted its focus from just pictures, to longer video (from 15 sec. to one minute) and direct messaging features, such as group posts and disappearing video. Explore Channels in Discover let people discover new photo and video content based on interests. Instagram Stories added a new element to the Instagram experience showing highlights from friends, celebrities and businesses one follows without interfering with their feed. Instagram also caters to business needs through its Instagram for Business platform that allows for instant contact, detailed analytics and easy-to-follow linked content.

Most recently, Instagram released live video in their stories feature. Users can start a live stream in their Instagram story and view comments and feedback from their viewers in real time! This feature is similar to apps like musical.ly and live.ly which has over 80 million users and 62% of its users are under 21.

#StudentVoices #MillennialMondays #WhatToWatch

#MillennialMondays is a new series that aims to discuss relevant topics on careers and business from a millennial perspective.

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more on instagram in this IMS blog
http://blog.stcloudstate.edu/ims?s=instagram

Snapchat vs. Instagram

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more on Snapchat in this IMS blog

http://blog.stcloudstate.edu/ims?s=snapchat

more on Instagram in this IMS blog

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your social media account cracked

This is what happens when someone hacks your Spotify account

Social Videos With Your Smartphone

How to Create Social Videos With Your Smartphone

http://www.socialmediaexaminer.com/create-social-videos-smartphone/

Do you want to create videos without having costly equipment?

#1: Choose Your Channel

Instagram allows you to post videos 3 to 15 seconds in length.

Vine lets you publish videos up to 6 seconds long.

YouTube offers the ability to upload almost any video regardless of length or quality.

#2: Choose a Video Style

stop motion, time-lapse and standard video

#3: Shoot a Stop Motion Video With Vine

#4: Shoot a Time-Lapse Video With Hyperlapse

My note: Time-Lapse Video is available on the new “Camera” feature of iPAD and iTouch

#5: Shoot a Regular Video

#6: Edit Your Video

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