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How Students and Schools Use Snapchat

College students love snapchat!

It’s personal, creative, quick, fun, and free.

snapchat

 “According to research by Sumpto…as much as 77 percent of college students use Snapchat every day.

37 percent of the study respondents cited “creativity” as their main use of the app. “Keeping in touch” and “easier than texting” were reasons for 27 percent and 23 percent, respectively.”

Reasons young adults ages 18-26 use snapchat:

  • “I like sharing weird things I see when I’m out…When you get ugly selfies from someone, that’s how you know you’re good friends.”
  • “I only ever use it for funny pictures or to show what I’m doing to my friends, but I have people that use it as a replacement for texting.”
  • “Snapchat is the ultimate social media tool — users want to share their lives to anyone they choose to elicit possible feedback, but without the necessity of it being stored…Snapchat provides an easier answer to Facebook’s ‘What are you doing right now?’ I use it personally to stay in touch with friends and show people what I’m doing.”

Colleges are also starting to get on the bandwagon — Snapchat launched Our Campus Story in October 2014 to four schools.

How Colleges are using snapchat:

  • Orientation: (Tennessee Wesleyan College)  “Where’s Wesley” scavenger hunt
  • Updates: (Tennessee Wesleyan College) Sharing updates about events and activities on campus
  • Recruiting: (Eastern Washington University and the University of Kansas) communicating with young athletes interested in joining their teams

Read more:

http://www.businessinsider.com/why-millennials-use-snapchat-2015-2
http://sproutsocial.com/insights/how-to-use-snapchat-for-colleges/

NPR Marketplace: Snapchat, a $19 Billion Company?

http://www.briansolis.com/2015/02/npr-marketplace-snapchat-19-billion-company/

More IMS blog entries on Snapchat and its use in education:

http://blog.stcloudstate.edu/ims/?s=snapchat

Peer-reviewed and popular literature:

Robbins, S. P., & Singer, J. B. (2014). From the editor—The medium is the message: Integrating social media and social work education. Journal Of Social Work Education, 50(3), 387-390.

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Waxman, O. B. (2014). Snapchat Grows Up: How College Officials Are Using the App. Time.Com, 1.

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JO, M. (2014, March 22). Teacher sees value in online connection. Dominion Post, The. p. A2.

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Couros, G. (n.d.). Snapchat and Education. Retrieved from http://georgecouros.ca/blog/archives/4866
Manjaji, R. (2014, June 4). Six Snapchat Experiments to Engage Students. Retrieved February 23, 2015, from http://www.educationpost.com.hk/resources/education/140604-insight-six-snapchat-experiments-to-engage-students
Wiederman, K. (2014, May 2). Snapchat: The Newest Higher Ed Communication Tool | Merge. Retrieved from http://www.mergeagency.com/digital-marketing/snapchat-newest-higher-ed-communication-tool
Privacy and security:

Stretton, T., & Aaron, L. (2015). Feature: The dangers in our trail of digital breadcrumbs. Computer Fraud & Security, 201513-15. doi:10.1016/S1361-3723(15)70006-0

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YOUNG, D. (2014). NOW YOU SEE IT, NOW YOU DON’T… OR DO YOU?: SNAPCHAT’S DECEPTIVE PROMOTION OF VANISHING MESSAGES VIOLATES FEDERAL TRADE COMMISSION REGULATIONS. Journal Of Information Technology & Privacy Law, 30(4), 827.
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Ekman, U. (2015). Complexity of the ephemeral – snap video chats. Empedocles: European Journal For The Philosophy Of Communication, 5(1/2), 97-101. doi:10.1386/ejpc.5.1-2.97_1

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Flandez, R., & Wallace, N. (2014). Nonprofits Must Guard Against Imposters. Chronicle Of Philanthropy, (09),

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O’Neil, M. (2014). Oh, Snap! A Q&A With DoSomething.org’s Snapchat Strategists. Chronicle Of Philanthropy, (01),

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MESSITT, M. (2014). Cyberbullying Happens in Code. Break It. Education Digest, 79(9), 51.

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Flipped Lessons Through EDPuzzle: How to Create & Distribute

How to Create & Distribute Flipped Lessons Through EDPuzzle

EDpuzzle is a neat tool that allows you to add your voice and text questions to educational videos. On EDpuzzle you can search for educational videos and or upload your own videos to use as the basis of your lesson. EDpuzzle has an online classroom component that you can use to assign videos to students and track their progress through your video lessons.

http://www.freetech4teachers.com/2015/02/how-to-create-distribute-flipped.html?m=1

digital literacy instruction for SCSU Health class

Digital literacy instruction for Troy Shafer SCSU Health class

link to this blog entry:
http://blog.stcloudstate.edu/ims/2015/02/18/digital-literacy-instruction-for-scsu-health-class/
short link: http://scsu.mn/1oaur7g

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Your plan to develop presentation skills for this course:

http://web.stcloudstate.edu/pmiltenoff/health/ or http://scsu.mn/1AFO7V2

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It is tailored after the instructor’s requests.

podcasting:

https://en.wikipedia.org/wiki/Podcast

http://techcrunch.com/2015/07/18/the-future-of-podcasting/

podcasting

 

https://www.podomatic.com/login

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Multimedia Quizzes:

http://blog.stcloudstate.edu/ims/2016/02/13/4820/

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fun creativity and training videos

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visual storytelling

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video editing for mobile devices

Save

Save

Curriculum or the Technology

What Comes First: the Curriculum or the Technology?

http://www.edudemic.com/what-comes-first-the-curriculum-or-technology/

  • Regardless of the technology, what’s the most important lesson for students to learn?
  • Why do I need to use technology in my daily curriculum?
  • How are these tech tools enhancing what we’re doing?
  • What will the students do with these tools – during and after class?

Think Curriculum Enhancements, Not Technology Implementations

1) Learn How Students Are Using Technology at Home

2) Don’t Use Technology for the Sake of Using Technology

3) Focus on Just One Tech Implementation

4) Utilize the SAMR Model

The SAMR model, developed by Dr. Ruben Puentedura, represents the stages of tech integration: Substitution, Augmentation, Modification and Redefinition. This model challenges us to assess and reflect on not only how we integrate technology into our curriculum, but also how we modify, redefine and transform our classrooms through its use.

5) Actively Seek Out Professional Development Opportunities

  • Younger students utilizing QR codes to add a challenging yet fun element to learning to spell.
  • Older students creating digital books or movies to demonstrate a deep understanding on a topic, rather than simply discussing or assessing it.
  • Video conferencing with other schools in your area or network to research, discuss, debate and develop potential solutions to globally significant problems.
  • Skyping with local leaders and guest speakers on specific topics such as coding or programming, networking and composing music.

In Short

Integrating technology into the classroom can be exhilarating, fun, and at times a little scary. That said, I’ve often found that teachers are hungry for more information, and welcome the chance to bring new ideas to the classroom.

In the end, if teachers and their administration are ready to embrace the messiness and the risks that sometimes come with technology, the reward is that your school’s curriculum – which must be strong to start – can truly be taken to the next level, and beyond. Otherwise, we’ll all be still left trying to figure out how an abacus works.

Visual Social Marketing

Visual Social Marketing 101

http://mashable.com/2014/07/17/visual-social-marketing-101/

Snapchat

Of the three platforms, Snapchat is the one marketers may have the most difficult time getting a grip on. The tools are intended to produce clips that are less polished than creatives are used to and the platform isn’t designed for reach.

Vine

Vine is the newest of the three platforms, though many learned of it before Snapchat gained more mainstream attention last year. Vine videos are often whimsical and some even seem effortless, but the most popular users may spend hours or even days creating memorable stop motion videos.

Instagram

Many of the world’s top brands are now on Instagram and for good reason. The social network has more than 200 million users, integrates well with its parent company Facebook and lends itself more to the types of professional photographs and 15-second video spots that marketers are accustomed to.

 

Games and the Brain

This Is Your Brain On Games

http://www.opencolleges.edu.au/informed/features/this-is-your-brain-on-games/

“Action video games have a number of ingredients that are actually really powerful for brain plasticity, learning, attention, and vision,” says brain scientist Daphne Bavelier in her TED Talk on the subject.

In February, Italian researchers found that playing fast-paced video games can improve the reading skills of children with dyslexia.

In 2012, scientists at The University of Texas Medical Branch at Galveston found that high school gamers who played video games two hours a day were better at performing virtual surgery than non-gaming medical residents.

AI

The Deep Mind of Dennis Hassabis

In the race to recruit the best AI talent, Google scored a coup by getting the team led by a former video game guru and chess prodigy

https://medium.com/backchannel/the-deep-mind-of-demis-hassabis-156112890d8a

the only path to developing really powerful AI would be to use this unstructured information. It’s also called unsupervised learning— you just give it data and it learns by itself what to do with it, what the structure is, what the insights are.

One of the people you work with at Google is Geoff Hinton, a pioneer of neural networks. Has his work been crucial to yours?

Sure. He had this big paper in 2006 that rejuvenated this whole area. And he introduced this idea of deep neural networks—Deep Learning. The other big thing that we have here is reinforcement learning, which we think is equally important. A lot of what Deep Mind has done so far is combining those two promising areas of research together in a really fundamental way. And that’s resulted in the Atari game player, which really is the first demonstration of an agent that goes from pixels to action, as we call it.

instaGrok: An Education Search Engine

instaGrok: An Education Search Engine for Students

http://www.edudemic.com/instagrok-an-education-search-engine-for-students

instaGrok is a next-generation research engine intended for academic settings to allow students to research any subject and see results in an interactive concept map, or “grok.” The grok features key facts, concepts and their relationships, images, videos, quizzes, and a glossary. Students can pin the information that they want to use to their grok and keep a bibliography or research notes in an integrated journal.

What makes instaGrok indispensable to teachers is its ability to facilitate self-directed learning of several critical skills, including researching and integrating discrete concepts.

My note: App for Android and iOS tablets is NOT available for smartphones and iTouch

http://kiddle.co/

Social Media improvements

Facebook Media Publishing Tools: This Week in Social Media

http://www.socialmediaexaminer.com/facebook-media-publishing-tools-news

Facebook Introduces New Tools for Media Publishers: These new Facebook media publishing tools allow you “to target posts, remove posts that are no longer relevant and identify popular links that you haven’t shared.”

Facebook Makes Improvements to Insights: These include improvements “to Domain Insights to show how pages and social plugins drive traffic to websites.”

Facebook Updates Search: Now it’s “easier to find the posts that have been shared with you.”

Facebook Brings Trending to Mobile: Now “making it easy for people to explore stories from different sources.”

Twitter Introduces Tailored Audiences From Mobile Apps: “A new way for advertisers to create targetable audience segments based on mobile app actions such as an install, purchase or sign-up.”

SlideShare Releases Analytics to all Users: As a SlideShare user, you can get “deeper insight into the effectiveness of your content through the release of SlideShare Analytics.”

Google Updates Hangouts App for Android: To “make it easier to express yourself, and have more fun along the way.”

YouTube Adds New Feature to Help When Choosing a Track: “You can search the YouTube Audio Library to determine how using a particular track in your video will affect it on YouTube; specifically if it will stay live on YouTube or if any restrictions apply.”

Tumblr Introduces New Explore Button: “It’s kind of like search, but for when you can’t think of anything.”

Google+ Supports a Number of Ways to Express Gender Identity: “Now, the gender field on your profile will contain four entries, ‘Male,’ ‘Female,’ ‘Decline to state’ and ‘Custom.’”

Facebook Revamps Slingshot: “A simpler, cleaner, more fun Slingshot.”

Foursquare Unveils the All-New Foursquare for Windows Desktop/Tablet: “It’s got an all-new look and feel to help lead you to places you’ll love.”

Here are some interesting studies to note:

The Top 14 Social Media Metrics Tracked by Marketers

40% of Facebook Accounts That Represent Fortune 100 Brands Are Unauthorized

PlayBuzz Tops Publishers on Facebook in Shares for November

Here’s a cool social media tool worth checking out:

Workflow: “Your personal automation tool, enabling you to drag and drop any combination of actions to create powerful workflows.”

 

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