Social Media Use in 2018
A majority of Americans use Facebook and YouTube, but young adults are especially heavy users of Snapchat and Instagram
early 2018 is defined by a mix of long-standing trends and newly emerging narratives
Facebook and YouTube dominate this landscape, as notable majorities of U.S. adults use each of these sites. At the same time, younger Americans (especially those ages 18 to 24) stand out for embracing a variety of platforms and using them frequently. Some 78% of 18- to 24-year-olds use Snapchat, and a sizeable majority of these users (71%) visit the platform multiple times per day. Similarly, 71% of Americans in this age group now use Instagram and close to half (45%) are Twitter users
The video-sharing site YouTube – which contains many social elements, even if it is not a traditional social media platform – is now used by nearly three-quarters of U.S. adults and 94% of 18- to 24-year-olds.
a majority of users (59%) say it would not be hard to stop using these sites, including 29% who say it would not be hard at all to give up social media.
- Pinterest remains substantially more popular with women (41% of whom say they use the site) than with men (16%).
- LinkedIn remains especially popular among college graduates and those in high-income households. Some 50% of Americans with a college degree use LinkedIn, compared with just 9% of those with a high school diploma or less.
- The messaging service WhatsApp is popular in Latin America, and this popularity also extends to Latinos in the United States – 49% of Hispanics report that they are WhatsApp users, compared with 14% of whites and 21% of blacks.
more on social media use in this IMS blog
Pew survey highlights need for K-12, university partnerships in STEM promotion
Shalina Chatlani Jan. 21, 2018
a Pew Research Center survey:
a 2017 survey of 11,500 girls across 12 European countries commissioned by Microsoft found 60% of respondents said they would feel more confident pursuing a STEM career if they thought men and women were being treated equally in those fields.
To increase access to the field and broaden the pipeline, institutions can ratchet up their STEM game by teaming up with K-12 and industry partners,
Middle Class Fortunes in Western Europe
From 1991 to 2010, the middle class expands in France, the Netherlands and the United Kingdom, but, as in the United States, shrinks in Germany, Italy and Spain
The role of the middle class in developed economies
The size and the well-being of the middle class are intertwined with some of the key economic challenges facing the developed world this century – income inequality is rising in many countries, economic growth is anemic, and economic mobility is lesser than in the past.
A smaller middle class or a relatively less well-off middle class often reflects a more unequal income distribution. In turn, increases in income inequality present an adverse climate for economic growth. A relative decline in the incomes of lower- and middle-income families may create a drag on overall consumption in the economy, lead to excessive borrowing by these families, or provide disincentives to invest in education.
A more vibrant middle class may also improve the economic outlook for future generations. In the U.S., for example, communities with larger middle classes offer a greater likelihood that children will experience upward mobility relative to their parents’ status in the income distribution. A similar relationship has also been found to exist across countries, whereby intergenerational mobility is greater in countries with less income inequality.
Many countries in Western Europe have significantly larger middle classes than the U.S.
The U.S. has larger lower- and upper-income tiers than the selected countries from Western Europe
Income inequality is related to the size of the middle class in a country
My note: I wonder if/how this confidence correlates to the #FakeNews phenomenon
The surprising reason you’re (nearly) immune to ‘information overload’