Also, you can design the image to highlight your offer while the actual video demonstrates the value of your products.
Even better, producing a Facebook live stream with a branded image doesn’t take a ton of your time and it can position your company as tech-savvy and cool.
branding your live videos.
#1: Create the Branded Image Overlay
#2: Set Up the Switcher Go App for Live Video
The Switcher Go iOS app is a free tool that’s packed with features and allows you to overlay an image in the lower third of your live video. You can connect the app to Facebook Live and YouTube Live. (Although you can use the Switcher Studio video tools, you only need Switcher Go to add an image to a live video.)
My note: this article is geared toward Apple mobile tools. If you are Android user and/or use both tools, and/or are running your Live feed from laptop/desktop, OBS (Open Broadcast Sofware) – https://obsproject.com/ might be good option.
#3: Prepare Your Facebook Live Post in Switcher Go
#4: Stream Your Live Video With a Branded Image
#5: Boost the Live Video Post to Your Target Audience on Facebook
Sheryl Sandberg has visited German government officials in Germany in an effort to smooth relations after the country threatened to fine the social network for publishing fake news. Mrs Sandberg met with officials in Berlin at the weekend, when Facebook announced a partnership with German third-party fact-checking organization Correctiv in an effort to tackle the proliferation of fake news shared on its platform.
If you go to the Facebook Live Map and browse the live feeds, you’ll often see people talking about nothing in particular, with unflattering close-up camera angles and scratchy audio. People often shift their phones from hand to hand when they tire of holding them, and brush the mic without realizing it.
#2: Invest in a Mobile Phone Setup Budget: $150-$300
iPhone Setup When choosing a mount for an iPhone, consider the iOgrapher ($60), shown below. Attach the 37mm wide angle lens ($40) if you want to get more people or surroundings in the video. Android and Windows Phone Setup The Saramonic SmartMixer ($149) fits any phone (including the iPhone) and incorporates both audio and video stabilization in one piece of gear. The mics are stereo, and you can angle them however you want to capture multiple people talking.
#3: Broadcast From Your Desktop
Budget: Free-$600 Going live from your computer allows you to bring in guests to interview, add pre-recorded video, graphics, titles (so people know who the hosts are), and more.
You can use the built-in camera on your computer or a USB camera, like the Logitech C920 ($99).
OBS OBS (Open Broadcaster Software) is open-source software, which means it’s available for free.
OBS is a great option, but it doesn’t have all of the bells and whistles of paid software to make it intuitive or easy to use. You’ll need to do a bit of setup and testing before you go live.
Wirecast Wirecast ($495) has been around for years and has come a long way in the last few months as Facebook Live has exploded in popularity. The interface is a little more intuitive than OBS, but still requires some setup and experimentation.
If you want to avoid Facebook virus, you MUST avoid clicking on links that are not legitimate. If you are not expecting a message from your friend, you should simply ignore it or send him/her a message FIRST and ask if he/she has sent something to you. Additionally, avoid accessing every game or other app on Facebook because it may be hacked by cyber criminals. If you have been tricked by any of these types of Facebook virus, you should change your Facebook’s password ASAP in order to avoid identity theft in the future. Additionally, conatct your friends and warn then that your account has been hacked. Finally, download Reimage or Malwarebytes Anti Malware, update it and run a full system scan in order to make sure that your PC is free of viruses…
Do yourself a favour and click the “People you may know” button and pick something you like that has a little more respectability to it. The same applies for avatars and pictures with someone else other than you in them.
2. A professional headline that is anything but.
Use a description that is both accurate and related to either the benefit you provide or your title within your company. Either way, this is guaranteed to return your profile in some searches.
3. Shameless friend collecting.
It’s a bad first impression. Give people a reason to connect with you and start off on the right foot.
4. Not even really wanting to be friends.
What do you do with all those connections? Do you actively keep in touch? What do you do when you get a message from a contact about business? Do you tut, sigh and ignore them? Fly into a rant about people contacting you on LinkedIn to talk business opportunities?
5. Going all “selly sell” right off the bat.
Do you send spam messages? The LinkedIn inbox delivers into your recipient’s inbox. It might be a warmer and softer way to get noticed but there is no relationship. Better to create rapport by asking questions, sharing content, joining the same group and showing your expertise and counselling side there.
6. Joining groups and not getting involved.
If you join groups and then don’t contribute, you’re partially responsible for the failure of the group. Quickest remedy is to set your group digest emails to once weekly and comment on a few discussions once a week when your email lands.
7. Liking and commenting on absolutely everything.
Liking and commenting on everything works well on Facebook and gives your friends a vanity boost but on LinkedIn less so. Think of it as being at that networking event and you’re the loud self absorbed guy no-one wants to talk to. Not quite so appealing?
8. Sending tweets directly into LinkedIn.
The automatic #in from Twitter was removed several years ago but it doesn’t stop the socially savvy copying and pasting or using a third party like Hootsuite to update multiple platforms at the same time. I do this but do try to tailor the messages to not include @ and #. Are your tweets even relevant to your LinkedIn audience? You’ll see they might jar after a while.
9. Asking people you barely know for endorsements and testimonials.
It’s a bit like asking your Facebook page to be liked but actually more vulgar because they haven’t presumably sampled your expertise yet.
10. Insharing Richard Branson’s (and other influencer) updates.
OK, it’s not Richard’s fault, but my point is, I often get to see what Richard and many others have to see a hundred times in my feed thanks to this piece of functionality. It’s got to Facebook like proportions.
When hundreds of people do the obvious, have the bottle to stay true to yourself and go your own way.