To use Hangouts On Air with YouTube Live, follow these steps:
Go to Live Streaming Events in Creator Studio.
Click New live event.
Select Quick (using Google Hangouts On Air).
Give your live stream a title.
Click Go live now or enter in details to schedule your event for later.
Use Hangouts to broadcast live.
Recorded events will continue to be available on YouTube. The only remaining Google+ link will be the option to see your event content (read-only format) in the Activity Log.
Last week, the Google Play store started dropping the Google+ account requirement when leaving a review. Next month, it’s Hangouts On Air users who will no longer have to — or even be able to — use Google+.
A New Great Communication Tool for Teachers and Parents
https://plus.google.com/+Educatorstechnology/posts/1J72fQCDqM7
July 7, 2016 Appletree is a new educational platform that was recently introduced at ISTE 2016. Apple tree is a classroom communication tool that makes it super easy for teachers to communicate with parents and enhance students learning.
The Internet Archive is a repository for all sorts of things, and while you probably know it for the ever-useful Wayback Machine, it’s also great for public domain films, independent media, TV broadcasts and newsreels, and other media that you’re free to use and remix on your own as well as sit back and enjoy for yourself.
YouTube is home to a ton of free, and freely-published movies and TV shows, many of which are YouTube originals, and others that are available via Creative Commons or shared in the public domain.
MoviesFoundOnline collects free films, independent films, stand-up comedy, TV shows, and other media freely available around the web. From full films to indie TV series to classic film, you can browse the site’s categories across the top—like short films, documentaries, viral videos, or comedy to name a few—to find something you’re interested in specifically.
Vimeo is most certainly second seat to YouTube when it comes to size and popularity, but it’s still a great video upload service for short film and independent filmmakers, and for people who want the freedom and flexibility of a mobile-friendly, HD-capable upload service with great privacy and video management controls and an upbeat community of users.
social media has a strong return on investment (ROI) – how to
Social media data is the collected information from social networks that show how users share, view or engage with your content or profiles. These numbers, percentages and statistics provide better insights into your social media strategy.
social media analytics to make sense of the raw information.
media data as the ingredients to your meal and the analysis as your recipe. Without the recipe, you wouldn’t know what to make or how to cook it.
Some of the raw social media data can include:
Shares
Likes
Mentions
Impressions
Hashtag usage
URL clicks
Keyword analysis
New followers
Comments
Key performance indicators (KPIs) are the various business metrics used to measure and analyze certain aspects of your business. Social media KPIs are the metrics that likely factor into your social media ROI.
Facebook business page, you can analyze some KPIs within the social network. The most essential Facebook metrics include (see entire article).
Twitter Analytics
Engagement Rate: Total link clicks, Retweets, favorites and replies on your Tweet divided by total impressions.
Followers: Total number of Twitter followers.
Link Clicks: Total number of URL and hashtag links clicked.
Mentions: How many times your @username was mentioned by others.
Profile Visits: Total Twitter profile visits.
Replies: How many times people replied to your Tweets.
Retweets: Total Retweets received by others.
Tweet Impressions: Total of times your Tweet has been viewed whether it was clicked or not.
Tweets: How many Tweets you’ve posted.
LinkedIn Analytics
Here are the top LinkedIn metrics:
Clicks: Total clicks on a post, company name or logo.
Engagement: Total interactions divided by number of impressions.
Followers: Total number of new followers through a sponsored update.
Impressions: Total times your update was visible to other users.
Interactions: Total number of comments, likes, comments and shares.
Google Analytics
Average Session Duration: Average session times users spend on your site.
Bounce Rate: Percentage of users leaving your site after one page view.
New Users: Total number of new users coming to your site for the first time.
Pages / Session: Average number of pages a user views each session.
Pageviews: Number of pages loaded or reloaded in a browser.
Sessions: Total times when users are active on your site.
need to decipher what’s most important.
If you wanted to track audience growth on Facebook, consider engagement rates, new followers, Post reach and organic Likes.
For example, if you launched a social media campaign, track data that highlights your ROI. According to Mashable, your ROI cycle for a social media campaign should be set up in three stages:
Launch
Management
Optimization
41% of companies and agencies no clue about their social media financial impact. It’s nearly impossible to figure out data overnight. Instead, it takes months of tracking to ensure your future business decisions are valuable.