Video Storytelling in Social Media Marketing

Video Storytelling in Social Media Marketing

http://www.socialmediaexaminer.com/video-storytelling/

#1: Post Stories From Your Customers

#2: Create a Fictional Series

#3: Tell Personal Stories

#4: Shoot Documentary-Style Video

#5: Interview Guests

#6: Take Viewers Behind the Scenes

#7: Create Animated Stories

#8: Show Viewers How to Do Something

Other Stories to Tell With Video

There are a lot of interesting ways to integrate storytelling into your social videos. In addition to those featured above, here are some other stories that are well suited for video:

  • Create a single video or a series of videos to highlight humorous situations related to your business or industry.
  • If your company’s beginnings would make an interesting story, have the founder tell that story on video.
  • Are your employees involved in interesting activities or challenges? Consider featuring those stories in your social videos.
  • Tell a fictional but realistic story on video to educate viewers about your industry.
  • Find a way to combine reality TV–style video with something relevant to your audience.

Videos In Your Classroom

Seven Steps for Creating Videos In Your Classroom

http://www.freetech4teachers.com/2015/05/seven-steps-for-creating-videos-in-your.html

On page 76 of Invent To Learn Stager and Martinez write, “The movie can be done without a storyboard or script, the 3D object may not be the most precisely planned out, but the point is to create something that can be shared and talked about.”

video

Academy of distinguished teachers

Academy of distinguished teachers, Innovation

University of Minnesota, McNamara Alumni Center – Twin Cities Campus. April 8, 2015

Full program available here: https://guidebook.com/g/adt/


Randy Bass

Randy Bass

Randy Bass
https://www.linkedin.com/pub/randall-bass/14/94/77

flipping disruption into Design

there are two type of universities: the ones that are in control of change and the ones, which are pressed to change.

what kind of education is needed at this moment of history.
Assumptions: 5-10 years will be for a first time outcompeted in terms of delivering information and degrees. What is that the university can do distinctively well that WWW cannot do: mentored learning and the arc of learning (beyond collection of granular separate learning)

book: The New Division of Labor. http://www.amazon.com/The-New-Division-Labor-Computers/dp/0691124027
External forces of potential disruption: 1. MOOCs, nearly free education, 2. skilled-based learning (Codeacademy, Udacity), 3. data analytic 4. public pressure on access, metrics of impact.

Gartner group (http://www.gartner.com/technology/home.jsp) hype cycle : overvalued in a short term and undervalued in a long term. MOOC is excellent example.
NMC: competing models of education.

learning analytics. adaptive learning, intelligent tutoring etc. Open Learning Initative. http://oli.cmu.edu/

In the 19th century, railroads companies which were in the business of railroad companies went under; the ones which were in the business of transportation survived. Parallel, universities, which are in the business of delivering information will die out; the ones, which will survive must look to a very different picture.

formative wider outcomes

formative wider outcomes

integration and dis-integration

integration and dis-integration

the white light

high impact integrative curriculum

high impact integrative curriculum

what makes high inpact practices high impact

what makes high inpact practices high impact

formal versus informal

formal versus informal

integrative versus disintegrative


Selected sessions:

 

The Value of Assessing Outcomes of Teaching Methodologies to guide instructional design

https://guidebook.com/guide/33541/event/10594685/


game-based learning:

Upping your Game – Best Practices in Using Game-Based Learning

https://guidebook.com/guide/33541/event/10594684/

Implementing Game Dynamics in Moodle

https://guidebook.com/guide/33541/event/10693434/

visuals:

Engaging Students through Video Integration

https://guidebook.com/guide/33541/event/10676389/

Innovative Options for Recording Your Own Course Videos

https://guidebook.com/guide/33541/event/10676375/

Using Flipgrid Video Commentary to Share Student Learning

https://guidebook.com/guide/33541/event/10676361/

————

Enhancing learning with online narrated presentations using VoiceThread

https://guidebook.com/guide/33541/event/10676372/

flipped:

Essential Technology & Tools for Flipping Your Classroom

https://guidebook.com/guide/33541/event/10676385/

Improving Delivery of Technical Course Content through Incremental Use of Classroom “Flipping”

https://guidebook.com/guide/33541/event/10676376/

Flipping our classrooms: Faculty from UMD’s Flipped Classroom Community of Practice sharing their experiences.

https://guidebook.com/guide/33541/event/10594850/

The Pros and Cons of Flipping the Classroom

https://guidebook.com/guide/33541/event/10676323/


Using Google Forms for Student Group Evaluations

https://guidebook.com/guide/33541/event/10734863/


Library:

The University Libraries Partnership for Affordable Content – Enhance Student Learning and Save Them Money!

https://guidebook.com/guide/33541/event/10676358/


CRS Tophat:

Using Classroom Debates as an Interactive Learning Tool in a Course on Companion Animal Ethical Issues

https://guidebook.com/guide/33541/event/10676369/


 

online:

Adapting the Harvard Case Method for Online Courses

https://guidebook.com/guide/33541/event/10595018/

Readiness Assessment for Online Courses

https://guidebook.com/guide/33541/event/10595040/

 

technology showcase

technology showcase general view

5 4 3 2 1

free multimedia sources

Sources of Free Sound Effects and Music for Multimedia Projects

http://www.freetech4teachers.com/2014/09/sources-of-free-sound-effects-and-music.html

Royalty Free Music
Musopen’s collection
The Internet Archive
The Free Music Archive
FMA

MediaSpace Error while uploading: XPath expression exception evaluating result”

getting an error message when uploading a recording on MediaSpace that says “Error while uploading: XPath expression exception evaluating result” and then gives you a choice to “Retry” or “Exit”. 

From: “Timothy P. VanLoon” <tvanloon@SOUTHEASTMN.EDU>
Date: September 5, 2014 at 9:29:59 AM CDT
To: Desire2Learn Campus Trainers <d2lcampustrainers@lists.mnscu.edu>
Subject: RE: MediaSpace error meaning
Reply-To: “Timothy P. VanLoon” <tvanloon@SOUTHEASTMN.EDU>

Thanks Kathy.  I agree it is a great system and seems to be very reliable and I like working with it as it is very user friendly.  However, in this last week now I have seen this error message come up twice for faculty and I would like answers and I haven’t gotten any so that is why I sent it out on the listserve today to see if anybody else has seen the error and find out what they know.

 

We have been using Tegrity for the last 6-8 years and it can be a real pain to work with (as well as very expensive) so I am trying to wean the faculty off of Tegrity on onto MediaSpace, but if word gets out that MediaSpace is throwing them error messages it just make the hill that much steeper for me in this uphill battle to get faculty to try something new.

 

Thanks,

Tim

Timothy VanLoonInstructional Technologist/D2L System Administrator

Southeast Technical

507.453.2722 phone

507.453.1422 fax

tvanloon@southeastmn.edu
www.southeastmn.edu

 

From: Kathy Grady [mailto:KGrady@nhcc.edu]
Sent: Friday, September 05, 2014 8:24 AM
To: Timothy P. VanLoon; Desire2Learn Campus Trainers
Subject: RE: MediaSpace error meaning

Hi Tim – I have not seen this error – I just tried a couple videos, one an mp4 and the other an mov file and they uploaded and processed just fine. We have several people using MediaSpace with very little issues so I guess when you run into these issues – is to email Todd Digby and turn in a HD ticket as soon as you get notice of the issue.

 

Even with these strange things that periodically happen – I am thankful for this system, it has been a long time in coming. Please take it from me, who managed media streaming servers locally for five years, it was a royal pain and not an easy service to keep functioning at all times.

 

Kathy

 

Kathy Grady
Learning Systems & Services Manager

North Hennepin Community College
7411 85th Ave N
Brooklyn Park, Mn 55445

763-424-0743
kathy.grady@nhcc.edu

 

 

 

From: Timothy P. VanLoon [mailto:tvanloon@SOUTHEASTMN.EDU]
Sent: Friday, September 5, 2014 7:57 AM
To: Desire2Learn Campus Trainers
Subject: MediaSpace error meaning

 

Has anyone else experienced getting an error message when uploading a recording on MediaSpace that says “Error while uploading: XPath expression exception evaluating result” and then gives you a choice to “Retry” or “Exit”.  Hitting “Retry” seems to do nothing and I have not selected “Exit”.  The recording does finish uploading and the message comes up saying it finished uploading and then the recording seems to play normally but the message box does not go away unless you close it out.  I would like to know what this message is about and what I am supposed to tell faculty when this happens and will the recording continue to upload properly and playback properly every time.  I any pushing hard to get faculty moved over to using MediaSpace and this is a little unsettling when I tell them it is a reliable recording/playback tool and then they get this message and I don’t know what to tell them except wait and it should end up fine.

 

Thanks,

Tim

 

 

Timothy VanLoonInstructional Technologist/D2L System Administrator

Southeast Technical

507.453.2722 phone

507.453.1422 fax

tvanloon@southeastmn.edu
www.southeastmn.edu

 

 

 

 

 

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Video Creation and Editing 101

Video Creation and Editing 101

http://www.freetech4teachers.com/2014/08/video-creation-and-editing-101.htm



more resources from our IMS blog on video editing:

http://blog.stcloudstate.edu/ims/2014/06/24/social-media-how-to-create-awesome-online-videos-tools-and-software-to-make-it-easy/

http://blog.stcloudstate.edu/ims/2014/06/19/how-to-use-the-free-youtube-video-editor/

http://blog.stcloudstate.edu/ims/2014/03/15/free-technology-for-teachers-5-video-projects-to-try-with-your-students/

http://blog.stcloudstate.edu/ims/2014/02/07/videonotes-free-web-tool-that-allows-students-to-take-notes-on-a-video-they-are-watching/

 

 

How to Use the Free YouTube Video Editor

How to Use the Free YouTube Video Editor

http://hubpages.com/hub/How-to-Use-YouTube-Video-Editor

The YouTube Editor is not the most powerful editor you will ever use. However, it is free, and it includes all the basic editing tools you need to make a professional looking video. It is also an online tool, so you can use it anywhere you have an internet connection, and on any computer that you have access to.

My note: The author forgets to mention that the editor exists now also as an app for mobile devices, thus competing with other “free” mobile apps for video editing such as Splice, iMovie etc.
It can be a great addition to “spice up” videos posted on Instagram, Tweeter and other social media, besides YouTube.