Facebook and Twitter are still the most frequently managed company channels. “The top five social media channels managed include Facebook (81%), Twitter (77%), LinkedIn (67%), Instagram (66%), and YouTube (51%),” according to the report.
(Just 6% are managing TikTok channels despite the platform’s meteoric rise.)
The primary role of social media managers is to create content. Forty-one percent of respondents said their primary role as a social media manager was to create content, while 20% said their main goal was to improve brand awareness and reputation.
It’s a female-dominated field. Seventy-nine percent of the 379 respondents are women.
Engagement and replies are the top metric for evaluating performance, but many have no clear objectives. According to the report, 45% of social media managers are evaluated on their engagement and replies, followed by progress toward goals (36%) and follower counts (33%).
Thirty percent said their social media performance was not evaluated at all.
“Passively watching a recording is not as good as being an active participant in class, so these videos are a supplement, not a substitute. I’ll keep posting the videos as long as you keep coming to class.”
My note: I wonder if the instructor uses the “VideoQuiz” option in MediaSpace/Kaltura and place questions at important places of the h/er video lecture recording and thus make the experience more engaging
Taqtile had a compelling vision for using the Hololens for digital transformation for industrial frontline workers. The goal was to democratize expertise and make “everyone an expert.”
Taqtile’s content platform is called Manifest. It’s an enterprise platform for knowledge capture and reuse for industrial workers—a tool for structuring the “checklist” items for a particular task. It’s unlike anything we saw in the KM era. Manifest procedures contain instructions, photos, videos, pointers, and the like. If that’s not enough, it can also contact experts in real time—as with the BP Virtual Teamwork system.
On Thursday, Senator Amy Klobuchar from Minnesota, along with four other Democratic Senators, unveiled a major change to antitrust law that would dramatically affect the biggest tech companies. The biggest change is that the law would shift the burden of proof when considering whether an acquisition or merger is anticompetitive.
Apple’s known interest in this field has so far focused more on augmented reality (AR) than virtual reality (VR), but the recent reports point to a mixed-reality device, which would be mostly VR but including some real-world elements.