Posts Tagged ‘microsoft’

Facebook Horizon

https://www.forbes.com/sites/charliefink/2020/08/28/this-week-in-xr-walmart-goes-tik-tok-as-apple-facebook-deal-and-reveal/#289e980c1985

https://www.oculus.com/facebook-horizon/

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more on Oculus in this IMS blog
https://blog.stcloudstate.edu/ims?s=oculus

Epic TikTok Fortnite

https://www.forbes.com/sites/charliefink/2020/08/07/this-week-in-xr-tik-tok-makes-music-as-instagram-reels-more-on-epics-epic-raise/#7ec4b9ef6b9d

President Donald Trump signed an executive order to prohibit US companies from doing business with Tencent, which owns WeChat and nearly 50% of Epic Games, which makes Fortnite and Unreal Engine. Tik Tok has until September 20th to sell to Microsoft or another American company or it, too, will be banned. Is this because some Kpop fans on Tik Tok spoofed a Trump rally in Tulsa?

Tencent https://en.wikipedia.org/wiki/Tencent

Endgame for LinkedIn

The Endgame for LinkedIn Is Coming

Jack of all trades. LinkedIn had — and still has — multiple branded apps: Job Search, SlideShare, Learning, Recruiter, Sales Navigator and something call ‘Elevate”

Bad at integration and scaling. LinkedIn acquired many companies to introduce various services, but wasn’t so good at making them work.

Ads were expensive and user-unfriendly. Natalie Halimi, a marketer with 10 years of experience, wrote about LinkedIn ads back in July 2014. She used the headers “high CPC, poor dashboard, poor analysis” and concluded “ LinkedIn need to reassess their pricing strategy to provide better ROI for advertisers”.

Overvalued, full stop. Just before the plunge, LinkedIn shares were trading at 50x forward earnings. Twitter was at 30x, Facebook 34x and Google 21x. It was one of the most expensive stocks in tech.

When Microsoft introduced Office 365, it was to battle Google’s G Suite which appealed to smaller businesses with its cheaper pricing and cloud-based subscription model.

It is succeeding. According to a 2018 Bitglass survey, Office 365’s global market share has gone up to 56.3% from 7.7% in just four years. G Suite has stayed at about 25% since 2016.
LinkedIn’s employees were actually using G suite — the whole bag: Gmail, Calendar, Drive, Hangouts, Docs, Sheets… — before the Microsoft acquisition.

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more on LinkedIn in this IMS blog
https://blog.stcloudstate.edu/ims?s=linkedin

Endgame for LinkedIn

The Endgame for LinkedIn Is Coming

https://medium.com/@lancengym/the-endgame-for-linkedin-is-coming-31d4a8b2a76

LinkedIn had — and still has — multiple branded apps: Job Search, SlideShare, Learning, Recruiter, Sales Navigator and something call ‘Elevate”, which purports to “build your reputation by sharing smart content”. A news and publishing app called Pulse was integrated into the main app in May 2017.

The idea of selling relevant services to your user base is good, but not if you can’t do it well.

LinkedIn’s employees were actually using G suite — the whole bag: Gmail, Calendar, Drive, Hangouts, Docs, Sheets… — before the Microsoft acquisition.

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more on LInkedIn in this IMS blog
https://blog.stcloudstate.edu/ims?s=linkedin

Linda.com LinkedIn Microsoft Privacy

https://www.edsurge.com/news/2019-07-23-as-linkedin-learning-subsumes-lynda-com-library-groups-raise-privacy-concerns

The American Library Association said in a statement Monday that the planned changes to Lynda.com, which are slated to happen by the end of September 2019, “would significantly impair library users’ privacy rights.” That same day, the California State Library recommended that its users discontinue Lynda.com when it fully merges with LinkedIn Learning if it institutes the changes.

The library groups argue that by requiring users to create LinkedIn accounts to watch Lynda videos, the company is going from following best practices about privacy and identity protection to potentially asking libraries to violate a range of ethics codes they have pledged to uphold. The ALA’s Library Bill of Rights, for instance, states that: “All people, regardless of origin, age, background, or views, possess a right to privacy and confidentiality in their library use. Libraries should advocate for, educate about, and protect people’s privacy, safeguarding all library use data, including personally identifiable information.”

The change will not impact most colleges and university libraries or corporate users of Lynda.com services, who will not be required to force users to set up a LinkedIn profile. LinkedIn officials say that’s because colleges and corporations have more robust ways to identify users than public libraries do.

LinkedIn acquired Lynda.com in 2015 for $1.5 billion. The following June, Microsoft bought LinkedIn for $26.2 billion, the company’s largest-ever acquisition.

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more on privacy in this IMS blog
https://blog.stcloudstate.edu/ims?s=privacy

Microsoft BrightBytes DataSense

Microsoft Takes a Bite Out of BrightBytes, Acquiring Its DataSense Platform and Team

Tony Wan     Feb 5, 2019

https://www.edsurge.com/news/2019-02-04-microsoft-takes-a-bite-out-of-brightbytes-acquires-its-datasense-platform-and-team

From launching new tablets to virtual-reality curriculum, Microsoft has added plenty to its educational offerings

DataSense, a data management platform developed by Brightbytes.

DataSense is a set of professional services that work with K-12 districts to collect data from different data systems, translate them into unified formats and aggregate that information into a unified dashboard for reporting purposes.

DataSense traces its origins to Authentica Solutions, an education data management company founded in 2013.

A month later, BrightBytes acquired Authentica. The deal was hailed as a “major milestone in the industry” and appeared to be a complement to BrightBytes’ flagship offering, Clarity, a suite of data analytics tools that help educators understand the impact of technology spending and usage on student outcomes.

Of the “Big Five” technology giants, Microsoft has become the most acqui-hungry as of late in the learning and training space. In recent years it purchased several consumer brand names whose services reach into education, including LinkedIn (which owns Lynda.com, now a part of the LinkedIn Learning suite), Minecraft (which has been adapted for use in the classroom) and Github (which released an education bundle).

Last year, Microsoft also acquired a couple of smaller education tools, including Flipgrid, a video-discussion platform popular among teachers, and Chalkup, whose services have been rolled into Microsoft Teams, its competitor to Slack.

Google China

Alphabet’s Plans for a China Comeback Go Beyond Google Search

Google has faced sharp criticism, including from its own employees, for its efforts to rebuild an internet search presence in Chinaafter quitting the country eight years ago over censorship issues.

for Google’s corporate parent, Alphabet, the opportunities in the world’s largest internet market may be too good to resist. And the full scope of the company’s interest in China now appears to be broader than just internet search.

The latest hint came from Waymo, the driverless-car company that was spun out of Google in 2016. Chinese media noticed this week that the business had quietly registered a Shanghai subsidiary in May, suggesting that it wants a piece of an industry that the Chinese government has made a priority.

Unlike Google, Apple runs its own app store in China, heeding government directives about the kinds of apps that can be available to Chinese users. Microsoft and Amazon offer cloud computing services, working with local partners and following strict controls on how customers’ data is stored.

Baidu, maker of the country’s leading search engine, has made its autonomous-vehicle software platform available to dozens of local and foreign companies. SAIC Motor, China’s largest carmaker, is working with the e-commerce titan Alibaba. BMW and Daimler have received permission in China to test their own self-driving vehicles.

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more on Google and China in this IMS blog
https://blog.stcloudstate.edu/ims?s=google+china

Microsoft patch for Meltdown and Spectre

Microsoft withdraws Spectre and Meltdown patch that’s borking AMD machines

As we look forward to the ‘Skyfall’ and ‘Casino Royale’ vulnerabilities

Chris Merriman 09 January 2018

https://www.theinquirer.net/inquirer/news/3024061/microsofts-withdraws-spectre-and-meltdown-patch-thats-borking-amd-machines

If your computer runs on AMD processor (instead of Intel) and has Windows 10, you might want to delay the anti-virus installation. 

MICROSOFT HAS POINTED the finger of blame in the direction of AMD after update designed to protect against the recent Meltdown and Spectre vulnerabilities started bricking machines using the company’s processors.

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more on Meltdown and Spectre in this IMS blog
https://blog.stcloudstate.edu/ims?s=spectre

VR headset future

VR’s future depends on you buying a dorky headset

Oculus, the VR company that Mark Zuckerberg bought for more than $2 billion, has a problem: It’s struggling to convince people to buy its gear.

https://www.cnet.com/news/vr-virtual-reality-future-depends-on-you-buying-a-dorky-headset-oculus-zuckerberg-playstation-vive/

Oculus Connect, starting Wednesday in San Jose, California. Facebook’s Oculus VR division promises discussions on how health care, movies and video games are adapting to this still nascent technology. One panel will explore how the disability community can benefit from VR gear and presentations.

Facebook chief competitors, Sony and HTC, followed suit. The PlayStation VR dropped to $400 from $500, and the Vive dropped to $599 from $799 all in the past three months.

Survios made Raw Data more widely available for Oculus, Vive and PlayStation VR. Survios is also looking beyond VR for customers, redesigning Raw Data to work in arcades as well.

Over the summer, Apple and Google announced new technologies called ARKit and ARCore, respectively, that are designed to help iPhones and iPads or any device powered by Google’s Android software marry computer-generated images with the real world.

A $2.99 app, Star Guide AR, highlights stars and constellations in the sky once you point your phone at them. Another, Ikea Place, previews furniture in your home with a tap. Walk around your living room and you can see the furniture you placed while looking through the screen on your phone. So far, both are available only for the iPhone.

App developers I spoke with say they’re excited by augmented reality and believe it may help spur people to buy VR systems as well.

Microsoft’s focusing on both AR and VR. In an October update to its Windows 10 software for PCs, the company is partnering with device makers like Lenovo, Dell, HP, Acer and Samsung to create headsets based on its designs. They’ll sell for as little as $300 each when they begin hitting store shelves Oct. 17.

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more on virtual reality in this IMS blog
https://blog.stcloudstate.edu/ims?s=virtual+reality

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