That’s the nickname given to computer-created artificial videos or other digital material in which images are combined to create new footage that depicts events that never actually happened. The term originates from the online message board Reddit.
One initial use of the fake videos was in amateur-created pornography, in which the faces of famous Hollywood actresses were digitally placed onto that of other performers to make it appear as though the stars themselves were performing.
How difficult is it to create fake media?
It can be done with specialized software, experts say, the same way that editing programs such as Photoshop have made it simpler to manipulate still images. And specialized software itself isn’t necessary for what have been dubbed “shallow fakes” or “cheap fakes.”
Researchers also say they are working on new ways to speed up systems aimed at helping establish when video or audio has been manipulated. But it’s been called a “cat and mouse” game in which there may seldom be exact parity between fabrication and detection.
The Future Of Mobile Web Design: Video Game Design And Storytelling
As attention spans shorten and visitors just want to get to the good stuff on a website, designers have to get more creative in how they communicate their website’s “story.”
What is truly impressive, however, is how we are now able to use design to tell a story. In other words, we no longer need to use long scrolls to set up plots or describe what a company does. This is especially great when designing for the mobile experience, which already sets pretty strict limits on how much we can “tell” versus “show.”
Three Video Game Storytelling Techniques We Need More Of In Web Design
1. Make Your Visitor the Hero
Create User Personas
Develop user personas before you do anything else when strategizing and planning for a website. Your personas should have a key “problem” they face.
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Use Relatable Content
In video game design, there is something known as “ludonarrative dissonance.”
the unpleasant situation where we’re asking players to do something they don’t want to do… or prevent them from doing what they want.
The brain digests visual content 60% more quickly than written content, so your web designs and other visuals (like video, animation, and so on) are the keys to doing this.
The Airbnb blog always does a great job of this type of visual storytelling.
2. Minimize Distractions by Using Symbols
As of August 2017, 52.64% of all visits to websites were done via a smartphone. And, starting in 2017, the most popular size for a smartphonewas between five and six inches and will only continue to grow in popularity as the years go on.
That’s not a lot of space to fill with content for the majority of site visitors, is it?
Functional minimalism is already something you’re doing in your own web design efforts, but have you thought about how it can tie into the storytelling aspect as well?
Here are some ways in which you might use symbols to declutter your site:
Hamburger icon (for the navigation)
Profile photo icon (for account details)
Pencil icon (for an editing interface)
Gear icon (for settings)
Shopping cart icon (to checkout)
Magnifying glass (to expand the search bar)
Connector icon (to open social sharing and RSS feed options)
Question mark (to expand live chat, search, or help options)
And so on.
3. Be Smart About How You Use Space
Use a Spotlight
In video games, you can use light and darkness to draw attention to important pathways. On websites, it’s not always easy to employ the use of lightness or darkness as too-dark of a design or too-light of text could lead to a bad user experience. What you want to do instead is create a “spotlight” of sorts. You can do this by infusing a key area of your design with a dramatic color or a boldly stylized font.
Add Clues
If you’ve ever played a horror video game before, you know how critical the element of sound can be for it.
That said, while you might not be able to direct visitors down the page with the sound of something playing down below, you can use other elements to lead them. For one, you can use interactive elements like animation to draw their attention to where it needs to go.
Employ a Mascot
For some brands, it might make sense to employ the use of an actual mascot to guide visitors through the story.
Summary
As attention spans shorten and visitors just want to get to the good stuff on a website, designers have to get more creative in how they communicate their website’s “story.” Ideally, your web design will do more showing of that story instead of telling, which is how video game design tends to succeed in this matter.
Remember: Storytelling isn’t just relegated to big brands that can weave bright and shiny tales about how consumers’ lives were changed with their products. Nor is it just for video game designers that have hours of gameplay to develop for their audiences. A story simply needs to convey to the end-user how their problem can be fixed by your site’s solution. Through subtle design strategies inspired by video game storytelling techniques, you can effectively share and shape your own story.
Special thanks to Mark Gill, the SCSU Visual Lab Director for collaborating on the project and helping with shaping the chapter. Special thanks to Tom Hergert for in-depth proofreading.
Thanks to Cari Kenner, Kirstin Bratt and Vicky Williams for accommodating the testing of the VIdeo 360 library orientation.
Kaltura is updating the clipping and trimming tool for all customers on Sunday, January 14th. A new, HTML5, video editor tool will be available to all users of the Minnesota State instance of Kaltura Mediaspace.
Adobe Spark is a suite of free tools for creating images, videos, and simple web pages. Key features of Adobe Spark’s web app include an integrated Creative Commons image search tool, the option to download images as JPEGs, and the option to download your videos as MP4 files
Sharalike is a good option to consider when you want to create an audio slideshow. To create an audio slideshow on Sharalike simply import some images from your computer, your Android device or from your iPad, drag them into the sequence in which you want them to appear, and then add some music. Sharalike offers a small collection of stock music that you can use or you can upload your own music.
PowToon is a popular tool for creating animated videos online. PowToon provides a drag-and-drop editor for creating animated videos. The videos that you create feature digital paper cut-outs on a colorful background. Think of PowToon as an online tool for creating videos in the style made popular by Common Craft. PowToon provides drawings of people and objects that you can arrange on blank canvas. After adding your narration to the arrangement you can publish your video.
Magisto is a video creation tool that allows you to quickly drag videos and images from your desktop and or Google Drive account to your Magisto account. After you’ve uploaded the media that you want mixed, select a theme and music for your video.From the video clips and images that you upload, Magisto will select the best portions to remix and blend together. Magisto creates your video after you’ve completed the steps of uploading media, selecting a theme, and choosing music. The final video is emailed to you. In addition to the web-based service Magisto offers a Chrome app, an Android app, and an iPad app.
Chrome app called CaptureCast. CaptureCast, produced by Cattura Video, allows you to record the screen on your Chromebook as well as input from your webcam. To record a video with the webcam on your Chromebook open CaptureCast in your browser then allow it to access your webcam and microphone. You can specify how high of a resolution you would like to use to capture your video. You can also choose your audio quality. If you have an external microphone connected to your Chromebook, make sure that you have it enabled before you start recording. When you have finished recording in CaptureCast you can save your video on your Chromebook or upload it to YouTube, to Vimeo, or to Google Drive.
imbus Screenshot is a tool for creating screencast videos on Chromebooks. It is easy to install, includes customizable countdown timer, and offers multiple ways to save and share your videos. Screencasts recorded with Nimbus Screenshot can be saved to your local drive or to an online Nimbus account. I chose to save to my local drive then upload to my YouTube channel. You could also save to your local drive then share to Google Drive or another online storage service.
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more on video editing in this IMS blog https://blog.stcloudstate.edu/ims?s=video+editing
Whether you’re using a smartphone or a DSLR camera, one thing Roberto recommends before recording is to check the environment. Look for and remove any distractions from the background. For example, if there’s noise from cars driving by you can change your location. If there’s a part of your office that needs to be cleaned, you can tidy up.
He also says you should think about the context of your background. For instance, when Roberto does personal vlogs as motivation for creatives and entrepreneurs who might be thinking about giving up, he uses his bookshelf as the backdrop. It’s appropriate because there is literally a collection of people behind him who put something out there and could have quit just as easily.
Roberto also notes you should consider audio, the lighting in the room, and take a photo of the shot, to check framing and composition, before you film. The photo gives you a way to make sure the video will be shot at the angle you want. Roberto shares that if he’s filming with his camera, he’ll use the remote or a timer to take a photo of him in the shot. With a smartphone, he says you can use a selfie stick, or tripod, or the timer feature.
Adobe Premiere Clip, which is simple to use. All you need is a free Adobe account, which you can sign up for via email. It can upload video directly to YouTube and Facebook for you. It also has color grading filters, lets you loop background audio (they have a few tracks which are royalty free), mix down the audio, edit clips together, cut things out, and more.
Plus, if you have professional software, like Adobe Premiere Pro at home, you can do a rough cut of everything in Premiere Clip from your phone, and then save it to Creative Cloud, go back to your desktop, and then tweak and do all the advanced editing there.