Who am I and Where am I Going?

My name is Zachary Raeker but I prefer Zach. I am a senior attending St. Cloud State University and if everything goes well I will be graduating this May. I will graduate with a bachelors degree in Finance however looking back, I should have majored in Real Estate since that is the industry I plan to go into after graduation.  When I am not studying or in class, I love to do anything related to basketball. In a given week I attend 2-3 basketball games ranging from the high school level to junior college, division 3 (St. John’s), or division 2 (St. Cloud State) as well as watch any game on TV. I also play basketball 1-2 nights a week as well as spend 2 nights officiating junior high basketball. Other than basketball I exercise roughly 5-6 times a week.

As I mentioned, I plan to go into residential real estate after graduation however I do not plan on going the traditional route. Instead, I hope to be “flipping” houses. There are a vast amount of HGTV shows that illustrate the process of house flipping however these shows are the “Hollywood” way of flipping homes. Instead, people who are not on TV and flip homes are much more conservative with the improvements they do and they are not buying homes for $200,000. Instead they buy foreclosed homes. Then they invest just enough money to get the house up to date with a new aesthetic look and new appliances and then sell the home hoping to make at least $20,000 if not more. It will take a couple years before I get into this and in the mean time, I plan to be a traditional residential agent.

In the real estate business selling or buying homes is not an easy task. The agent needs to find the right buyer to match with the right seller and house. One way accomplish this task is by using social media to advertise a house that the agent is trying to sell. They can do this by posting on Facebook, Twitter, the company’s website, and many more. Agents still use the newspaper to advertise however with the growth of social media agents are able to get their ads to a vast amount of people with the click of a button.

In this blog I will keep everyone informed of what is going on in my life and how I plan on using social media to advance my real estate business. I will also post the required materials for my Social Media and Global Issues course.

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