Aside from looking at social media in the business world, I wanted to look at the global issue of World Hunger and how social media plays a part in it. One blog I found is from the Borgen Project blog and is titled Mealmatch: Social Media fighting World Hunger. This project was founded by two young entrepreneurs in Arizona and is an app restaurant download to their phones and when eating out at participating restaurants, they check in and the restaurant donates $0.30 per meal to charity.
This project is a very large step in the right direction for helping stop World Hunger because it takes little effort on the part of the customers. Unlike donating online, this allows individuals to enjoy a meal or drink and know that some of that cost is going to help individuals in Africa or other countries. The only problem with this project is that it is currently limited Arizona only. If this would get expand into other states, the amount of money that would go to charity’s would increase significantly. Social media can help spread the awareness of mealmatch because if enough people talk about it, it may start to trend and people who have never heard about it before may participate.
Source:
Kloeppel, A. (2016, April 15). Mealmatch: Social Media Fighting World Hunger. Retrieved March 08, 2017, from: https://borgenproject.org/mealmatch-social-media-fighting-world-hunger/