As with the assignment we had weeks ago, I decided to take a look at what the benefits of using infographics are and how to be successfully using them. An infographic is a visual image such as a chart or graph used to represent data or information. A business may use an infographic to talk about the average healthcare costs by state or mobile app trends for a certain occupation. How does an organization create a successful infographic? Below is a list of a few tips for creating a successful infographic:
- Know the right information that is going into the infographic: it is crucial that the most important information is included in the design and that the wording is minimal. Use colors that stand out and pictures that reflect the information.
- Turn your infographic into a video: by turning the infographic into a video, you draw in a new audience and brings the data to life. In some cases makes the information easier to understand and more appealing.
- Infographic outreach is key: once you have successfully created the infographic, you need it to be shared with the world. You need to market your infographic so it is easily accessible which can be done by posting on social media sites.
Source:
Johnson, Z. (2016, June 24). How Your Brand Can Benefit From Using Infographics. Retrieved March 23, 2017, from https://www.forbes.com/sites/theyec/2016/06/24/how-your-brand-can-benefit-from-using-infographics/#65e83e3c5176