Posts Tagged ‘immersive shopping’

20
Nov
2021

Geofenced AR Network

categories: AR, Google +, pinterest, social media
Partnership Between ARIA and Brookfield Properties Creates Geofenced AR Network. (2021, November 7). PSFK. https://www.psfk.com/2021/11/partnership-between-aria-and-brookfield-properties-creates-geofenced-ar-network.html
https://hyp.is/go?url=https%3A%2F%2Fwww.psfk.com%2F2021%2F11%2Fpartnership-between-aria-and-brookfield-properties-creates-geofenced-ar-network.html&group=__world__

ad inventory space within shopping centers across the country

ARIA Network, 360° AR platform

Augmented reality experiences and ambient digital overlays are becoming increasingly more central to the retail industry’s future hopes, as well as the next-generation consumer journey. Companies like Google, Pinterest and Snap are focusing on the technology and producing immersive marketing solutions and features for consumers and brands around AR offerings.

digital adventures

 

07
Oct
2021

Augmented Reality ‘Store of the Future’

categories: AR, VR

Augmented Reality Helping Build ‘Store of the Future’

https://www.pymnts.com/news/retail/2021/augmented-reality-helping-build-store-of-the-future/

AR can also be utilized in-store, Ripert said, to show different variations of products without having to carry multiple models and take up precious stockroom space or to make shopping more interactive with scavenger hunts and virtual experiences.

The rise of the metaverse, or immersive virtual worlds where people gather, work and socialize, also makes it crucial for retailers to adopt AR technology now so as to avoid getting left behind.