Mobile Social Marketing in Libraries
From: Ellyssa Kroski [mailto:ellyssakroski@yahoo.com]
Sent: Wednesday, April 23, 2014 2:31 PM
To: lita-l@ala.org
Subject: [lita-l] Write a book on mobile social mktg in libraries
Hi Everyone,
I’m working with Rowman and Littlefield Publishers to develop and serve as series editor for a new book series on technology and libraries, and I’m looking for one more author! If you’re interested in writing a book on Mobile Social Marketing in Libraries please email me at ellyssakroski@yahoo.com. I’d be happy to give you more information on the series, author compensation, etc. Here’s an idea of what I have in mind for this book:
- Mobile Social Marketing in Libraries
- Snapchat, a new photo and video sharing mobile app logs over 400 million messages every day. The similar Instagram mobile app boasts over 130 million users. And the 6-second video-making app Vine has skyrocketed to 40 million users within its first year. Discover how you can leverage the popularity of these new mobile social applications for your library by joining these social networks and creating engaging content. Learn how to encourage library patrons to create their own content and tag it with the library’s location. This practical handbook will walk you through the process of planning, creating, and sharing mobile social marketing content for your library.
Best,
Ellyssa
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Ellyssa Kroski
Writer/Librarian/Instructor/Speaker