Millennials Are Old News — Here’s Everything You Should Know About Generation Z

http://www.businessinsider.com/generation-z-spending-habits-2014-6#ixzz35n9ubTYy

https://blog.stcloudstate.edu/ims/2014/09/19/the-distracted-generation/

Generation on a Tightrope

http://muse.jhu.edu/journals/review_of_higher_education/v037/37.2.miller.html

Generations X,Y, Z and the Others – Cont’d 
http://www.socialmarketing.org/newsletter/features/generation3.htm

Beyond Millennials: How to Reach Generation Z

http://mashable.com/2014/08/20/generation-z-marketing/

52% use youtube or social media for typical research assignments

Infographic from:

http://www.adweek.com/news/advertising-branding/gen-z-infographic-can-help-marketers-get-wise-future-159642

http://www.brucemayhewconsulting.com/index.cfm?id=20209

http://rainmakerthinking.com/assets/uploads/2013/10/Gen-Z-Whitepaper.pdf

http://casefoundation.org/resource/millennial-impact-report/?gclid=CjwKEAiAgranBRDitfSQk_P7vnMSJAAhx5G5yH0Qf8TIHUzwYj_0sVDSRz1GIANFzY8c_z5wMCidaRoCG2vw_wcB