InforMedia Services (IMS)

Technology Instruction for St. Cloud State University

Archive for the 'social media' Category

Social Media: Semantic Markup to Improve Search Results. Rich Snippets

Posted by Plamen Miltenoff on 16th June 2014

How to Use Semantic Markup to Improve Your Search Results

http://www.socialmediaexaminer.com/semantic-markup/

the basics and benefits of semantic markup and how it can make your content stand out in search.

Semantic markup is a fancy way of saying you can use HTML tags to tell search engines exactly what a specific piece of content is.
Search engines index your content faster.
With semantic markup, search engines immediately know what your content is and can index it faster and more accurately.

 rich snippets are extra images or information (e.g., how many Google+ circles you’re in) that show up in search results and provide additional information about you or your content.

Don’t mark up data that’s hidden or otherwise not visible on a page.

Figuring Out Which Markups to Use

There are two main sites that will help you figure out which markup types fit with your blog: Schema.org and Google Webmaster Tools.

#1: Authorship Markup

Authorship markup is one of the most important markup types you should use. It gives you the authorship rich snippet, which shows your picture and your name in the search results.

#2: Video Markup

#3: Events Markup

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Social Media Management Tools, Channel Dashboards, Crowdfunding / Crowdspeaking platforms

Posted by Plamen Miltenoff on 16th June 2014

Social Media Management Tools, Channel Dashboards, Crowdfunding / Crowdspeaking platforms

(report to social media committee)

June 17, 2014

  1. With a myriad of social channels to manage and monitor, you either need to have several staff members devoted to social media or software to take care of your social media management needs. All the better if you have both.

So how do you decide which dashboard is right for your business? Look for these five key features.

http://www.socialmediaexaminer.com/social-media-dashboard/

  1. Social Media Management Tools, Channel Dashboards, Crowdfunding / Crowdspeaking platforms, Social Media Marketing software, social media marketing automation,
  2. Social Media Dashboard benefits to look for:
    http://blog.stcloudstate.edu/ims/2013/11/17/top-10-social-media-management-tools-beyond-hootsuite-and-tweetdeck/#comment-152

Top 10 Social Media Management Tools: beyond Hootsuite and TweetDeck

http://blog.stcloudstate.edu/ims/2013/11/17/top-10-social-media-management-tools-beyond-hootsuite-and-tweetdeck/
or
http://blog.stcloudstate.edu/ims/?p=1073

Products to consider (per IMS blog entry):

  1. Hi-end
    1. HootSuite
    2. Buffer
    3. SproutSocial

     

  2. Low end
    1. GrabinBox

Posted in announcement, social media | No Comments »

Social Media: Help and Reference Links

Posted by Plamen Miltenoff on 14th June 2014

Social Media Help and Reference Links

https://blog.stcloudstate.edu/ims/wp-admin/post-new.php

excellent source of links to contact forms for various social media, privacy policies and terms, debugger and developers.
Do you have similar links? Pls share…

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Social Media: Improve Engagement on Google Plus [INFOGRAPHIC]

Posted by Plamen Miltenoff on 12th June 2014

How to Improve Your Engagement on Google Plus [INFOGRAPHIC]

http://socialmediatoday.com/steve-rayson/2497981/how-improve-your-engagement-google-plus

Improve Engagement on Google Plus

Posted in Google +, social media | No Comments »

Social Media Image Size Cheat Sheet

Posted by Plamen Miltenoff on 12th June 2014

2014 Social Media Image Size Cheat Sheet + free image processing apps to re-size…

http://blogs.constantcontact.com/product-blogs/social-media-marketing/social-media-image-size/
Social Media Image Size Cheat Sheet

PicMonkey is a free desktop app that gives you the option to crop a photo to the Facebook cover photo size.

To crop, simply select the crop tool, choose the Facebook Timeline size, and resize your photo.

If you’re using a photo from your smartphone, try a photo app to resize it to fit the cover photo space. The PicStitch app for iPhone has a cover photo crop feature.

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Social Media: Design

Posted by Plamen Miltenoff on 9th June 2014

7 Essential Free Tools for Social Media Design

http://socialmediatoday.com/emilytaing/2481691/7-essential-free-tools-social-media-design

PIXLR,

WhatDaFont,

THE NOUN PROJECT,

DESIGN KINDLE,

KULER,

COLORZILLA,

COMPFIGHT,

Avtar Ram Singh says:

Hey Emily, really like the effect you’ve used for the images you shared. Also – no mention of Canva in here? Stunner! It’s been all over the place,

Regarding Canva, pls see our IMS blog entries:

http://blog.stcloudstate.edu/ims/2014/05/20/32-hot-social-media-software-tools-from-tool-providers/

http://blog.stcloudstate.edu/ims/2014/02/26/29-social-media-tools-recommended-by-the-pros/

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How Social Media Is Being Used In Education: excellent infographic

Posted by Plamen Miltenoff on 3rd June 2014

How Social Media Is Being Used In Education

http://www.edudemic.com/social-media-in-education/

Here is also an IMS blog entry about the use of Twitter in education:

http://blog.stcloudstate.edu/ims/2013/12/05/twitter-resources-for-its-use-in-education/

how social media is being used in education

Posted in Digital literacy, information literacy, mobile apps, mobile devices, mobile learning, online learning, pedagogy, social media, teaching, technology literacy | No Comments »

Social Media: 11 Tips for Using Images on Twitter

Posted by Plamen Miltenoff on 29th May 2014

11 Tips for Using Images on Twitter

http://smallbiztrends.com/2014/05/tips-using-images-on-twitter.html

1) Take Advantage of the Larger Header Image on Your Profile

2) Humanize Your Profile

3) Share Images Directly to Twitter

4) Put Words on Your Images to Convey Meaning at a Glance

5) Tweet a Video

6) Bright Colors in Images Get Attention

7) Horizontal Images Are Best

8) Tag People or Companies in Images

9) Share Selfies

10) Use Twitter Cards

11) Add Pizzazz to Your Live Tweeting at Events

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SETTING UP SOCIAL MEDIA – HaikuDeck presentation

Posted by Plamen Miltenoff on 28th May 2014

SETTING UP SOCIAL MEDIA

http://www.haikudeck.com/setting-up-social-media-inspiration-presentation-GyOZZL3QTZ

1. SETTING UP SOCIAL MEDIA

2. WHAT ARE YOUR GOALS?

3. HOW WILL YOU MEASURE?

4. WHO WILL BE YOUR CHAMPION?

5. WHO’S RUNNING THE SHOW?

6. WHO IS YOUR AUDIENCE?

7. WHAT CONTENT WILL YOU POST?

8. HOW OFTEN WILL YOU POST?

9. WHO WILL MONITOR?

10. WHO WILL RESPOND?

Posted in social media | No Comments »

Social Media: 4 Blog Tools to Get Your Articles In Front of More Blog Readers

Posted by Plamen Miltenoff on 28th May 2014

4 Blog Tools to Get Your Articles In Front of More Blog Readers

http://www.socialmediaexaminer.com/4-blogging-tools-to-get-more-blog-readers/

#1: Reveal Content After Shares

Social Locker is a clever WordPress plugin that allows you to show part of a post, and then ask your readers for a social share in order to see the rest. It’s a win-win exchange. Your reader gets access to additional content and you get the social shares you need to reach more people.

#2: Make It Easy for Readers to Share

SumoMe (a WordPress plugin) helps streamline that process for your readers. When a reader highlights a sentence in your article, SumoMe opens a window that’s pre-populated with the highlighted passage—along with Twitter and Facebook share icons. You let your visitors share the most interesting bits of your post with a single click.

#3: Automatically Distribute Articles

Dlvr.it offers a number of ways to automatically publish your blog posts to popular social platforms. But did you know it can publish Google Alerts in your RSS feed?

#4: Share Evergreen Content

The Evergreen Post Tweeter WordPress plugin selects older articles from your archives and tweets them to your audience for renewed exposure.

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