Posts Tagged ‘metrics’

measure school tech infrastructure

https://events.edsurge.com/webinars/how-to-get-measurable-value-from-your-schools-tech-infrastructure

School districts are more connected than ever. The latest Infrastructure Survey report from CoSN shows that over 90% of districts have sufficient broadband. So why isn’t everyone using it to generate measurable outcomes?

How technology can be used in the classroom to help support learning and productivity
How school leaders can calculate the value of their tech investments
The importance of video when it comes to keeping students engaged (hint: video is key)
The most important metrics to consider when collecting data on your technology (it’s ok to start small)

social media analytics

social media measurement matrix

http://www.affectstrategies.com/files/AFT_SocialMediaSuccess_Measurement.pdf

social media measurement: a step by step approach

https://www.prinz.org.nz/Attachment?Action=Download&Attachment_id=1023

5 Essential & Easy Social Media Metrics You Should Be Measuring Right Now

5 Essential & Easy Social Media Metrics You Should Be Measuring Right Now

 

  1. volume
  2. reach
  3. engagement
  4. influence
  5. share of voice

altmetrics in education

Altmetrics: A Practical Guide for Librarians, Researchers and Academics

http://www.alastore.ala.org/detail.aspx?ID=11531&zbrandid=4634&zidType=CH&zid=38109786&zsubscriberId=1026665847&zbdom=http://ala-publishing.informz.net

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http://altmetrics.org/tools/

https://en.wikipedia.org/wiki/Altmetrics

In scholarly and scientific publishing, altmetrics are non-traditional metrics[2] proposed as an alternative[3] to more traditional citation impact metrics, such as impact factor and h-index.[4] The term altmetrics was proposed in 2010,[1] as a generalization of article level metrics,[5] and has its roots in the #altmetrics hashtag. Although altmetrics are often thought of as metrics about articles, they can be applied to people, journals, books, data sets, presentations, videos, source code repositories, web pages, etc. They are related to Webometrics, which had similar goals but evolved before the social web. Altmetrics did not originally cover citation counts.[6] It also covers other aspects of the impact of a work, such as how many data and knowledge bases refer to it, article views, downloads, or mentions in social media and news media.[7][8]

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more on analytics and metrics in education in this IMS blog

https://blog.stcloudstate.edu/ims?s=analytics

http://blog.stcloudstate.edu/ims?s=metrics

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analytics in education

ACRL e-Learning webcast series: Learning Analytics – Strategies for Optimizing Student Data on Your Campus

This three-part webinar series, co-sponsored by the ACRL Value of Academic Libraries Committee, the Student Learning and Information Committee, and the ACRL Instruction Section, will explore the advantages and opportunities of learning analytics as a tool which uses student data to demonstrate library impact and to identify learning weaknesses. How can librarians initiate learning analytics initiatives on their campuses and contribute to existing collaborations? The first webinar will provide an introduction to learning analytics and an overview of important issues. The second will focus on privacy issues and other ethical considerations as well as responsible practice, and the third will include a panel of librarians who are successfully using learning analytics on their campuses.

Webcast One: Learning Analytics and the Academic Library: The State of the Art and the Art of Connecting the Library with Campus Initiatives
March 29, 2016

Learning analytics are used nationwide to augment student success initiatives as well as bolster other institutional priorities.  As a key aspect of educational reform and institutional improvement, learning analytics are essential to defining the value of higher education, and academic librarians can be both of great service to and well served by institutional learning analytics teams.  In addition, librarians who seek to demonstrate, articulate, and grow the value of academic libraries should become more aware of how they can dovetail their efforts with institutional learning analytics projects.  However, all too often, academic librarians are not asked to be part of initial learning analytics teams on their campuses, despite the benefits of library inclusion in these efforts.  Librarians can counteract this trend by being conversant in learning analytics goals, advantages/disadvantages, and challenges as well as aware of existing examples of library successes in learning analytics projects.

Learn about the state of the art in learning analytics in higher education with an emphasis on 1) current models, 2) best practices, 3) ethics, privacy, and other difficult issues.  The webcast will also focus on current academic library projects and successes in gaining access to and inclusion in learning analytics initiatives on their campus.  Benefit from the inclusion of a “short list” of must-read resources as well as a clearly defined list of ways in which librarians can leverage their skills to be both contributing members of learning analytics teams, suitable for use in advocating on their campuses.

my notes:

open academic analytics initiative
https://confluence.sakaiproject.org/pages/viewpage.action?pageId=75671025

where data comes from:

  • students information systems (SIS)
  • LMS
  • Publishers
  • Clickers
  • Video streaming and web conferencing
  • Surveys
  • Co-curricular and extra-curricular involvement

D2L degree compass
Predictive Analytics Reportitng PAR – was open, but just bought by Hobsons (https://www.hobsons.com/)

Learning Analytics

IMS Caliper Enabled Services. the way to connect the library in the campus analytics https://www.imsglobal.org/activity/caliperram

student’s opinion of this process
benefits: self-assessment, personal learning, empwerment
analytics and data privacy – students are OK with harvesting the data (only 6% not happy)
8 in 10 are interested in personal dashboard, which will help them perform
Big Mother vs Big Brother: creepy vs helpful. tracking classes, helpful, out of class (where on campus, social media etc) is creepy. 87% see that having access to their data is positive

librarians:
recognize metrics, assessment, analytics, data. visualization, data literacy, data science, interpretation

INSTRUCTION DEPARTMENT – N.B.

determine who is the key leader: director of institutional research, president, CIO

who does analyics services: institutional research, information technology, dedicated center

analytic maturity: data drivin, decision making culture; senior leadership commitment,; policy supporting (data ollection, accsess, use): data efficacy; investment and resourcefs; staffing; technical infrastrcture; information technology interaction

student success maturity: senior leader commited; fudning of student success efforts; mechanism for making student success decisions; interdepart collaboration; undrestanding of students success goals; advising and student support ability; policies; information systems

developing learning analytics strategy

understand institutional challenges; identify stakeholders; identify inhibitors/challenges; consider tools; scan the environment and see what other done; develop a plan; communicate the plan to stakeholders; start small and build

ways librarians can help
idenfify institu partners; be the partners; hone relevant learning analytics; participate in institutional analytics; identify questions and problems; access and work to improve institu culture; volunteer to be early adopters;

questions to ask: environmental scanning
do we have a learning analytics system? does our culture support? leaders present? stakeholders need to know?

questions to ask: Data

questions to ask: Library role

learning analytics & the academic library: the state of the art of connecting the library with campus initiatives

questions:
pole analytics library

 

 

 

 

 

 

 

 

 

 

 

 

 

 

literature

causation versus correlation studies. speakers claims that it is difficult to establish causation argument. institutions try to predict as accurately as possible via correlation, versus “if you do that it will happen what.”

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More on analytics in this blog:

http://blog.stcloudstate.edu/ims/?s=analytics&submit=Search

Social Media improvements

Facebook Media Publishing Tools: This Week in Social Media

http://www.socialmediaexaminer.com/facebook-media-publishing-tools-news

Facebook Introduces New Tools for Media Publishers: These new Facebook media publishing tools allow you “to target posts, remove posts that are no longer relevant and identify popular links that you haven’t shared.”

Facebook Makes Improvements to Insights: These include improvements “to Domain Insights to show how pages and social plugins drive traffic to websites.”

Facebook Updates Search: Now it’s “easier to find the posts that have been shared with you.”

Facebook Brings Trending to Mobile: Now “making it easy for people to explore stories from different sources.”

Twitter Introduces Tailored Audiences From Mobile Apps: “A new way for advertisers to create targetable audience segments based on mobile app actions such as an install, purchase or sign-up.”

SlideShare Releases Analytics to all Users: As a SlideShare user, you can get “deeper insight into the effectiveness of your content through the release of SlideShare Analytics.”

Google Updates Hangouts App for Android: To “make it easier to express yourself, and have more fun along the way.”

YouTube Adds New Feature to Help When Choosing a Track: “You can search the YouTube Audio Library to determine how using a particular track in your video will affect it on YouTube; specifically if it will stay live on YouTube or if any restrictions apply.”

Tumblr Introduces New Explore Button: “It’s kind of like search, but for when you can’t think of anything.”

Google+ Supports a Number of Ways to Express Gender Identity: “Now, the gender field on your profile will contain four entries, ‘Male,’ ‘Female,’ ‘Decline to state’ and ‘Custom.’”

Facebook Revamps Slingshot: “A simpler, cleaner, more fun Slingshot.”

Foursquare Unveils the All-New Foursquare for Windows Desktop/Tablet: “It’s got an all-new look and feel to help lead you to places you’ll love.”

Here are some interesting studies to note:

The Top 14 Social Media Metrics Tracked by Marketers

40% of Facebook Accounts That Represent Fortune 100 Brands Are Unauthorized

PlayBuzz Tops Publishers on Facebook in Shares for November

Here’s a cool social media tool worth checking out:

Workflow: “Your personal automation tool, enabling you to drag and drop any combination of actions to create powerful workflows.”

 

Metrics for Social Media Marketing

Metrics to Improve Your Social Media Marketing

http://www.socialmediaexaminer.com/metrics-improve-social-media-marketing/

optimize for sharing, click-throughs, signups or even just visits.

arketing strategy is the editorial calendar,” explains Ben Harper in his article, How to Use Data to Improve Your Content Marketing Strategy

ROI

related articles in this blog:

http://blog.stcloudstate.edu/ims/2014/11/02/roi-of-social-media/