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http://www.tandf.co.uk/journals/access/white-paper-social-media.pdf
#tfsocialmedia
Social media objectives:
- promotion
- collection management tool
- Outreach
- teaching and learning
Opportunities and challenges
- opportunity to build a sense of community between the library and its users
- the variability of skills across library staff for using social media effectively, striking the right tone between professional and personal, coordinating activities across the institution to avoid duplication
- maintaining visibility for the library brand and copyright issues relating to hosting library resources on social media sites
Policies and management:
- Librarians are divided on the benefits of introducing formalized social media policies and plans. About a third of libraries responding to the Taylor & Francis survey had a policy in place, but over 40% had no plans to introduce one
- Some believe that representing the library as a professional function with a
consistent tone is the priority, while others believe that a more human approach is important, with individual staff free to bring their own ideas and personalities to social media activities.
Effectiveness and assessment:
- difficult to prove return on effort and that the time required to do this was a major barrier to more comprehensive analysis of impact
- framework for evaluation, so it is likely that assessment against commonly agreed metrics will become an increasingly important part of social media activity within the library in the near future
Current Social Media Practices:
- In a study from the mid 2000s (Cantrell and Havens1 ), most library directors in the US when questioned about social media said they did not think that libraries had a role in social networking
- A more recent study from 2012 (Kai-Wah Chu and Du4) shows how use of social media by the library has now become mainstream. In this survey of libraries in Asia, North America and Europe, 71% were found to be using social media tools with a further 13% saying they planned to use them
Advantages of using social media
n Financially the costs of using social media are perceived to be low;
n It requires little training;
n It promotes library services and disseminates news quickly, delivering this information more directly to library users;
n It increases engagement and interactions with library users;
n It helps gather feedback to enhance user services;
n The promotion of library holdings via social media can help increase usage of content;
n It enhances communication both within the library and with other departments;
n It can be used for outreach activities through onward sharing, well beyond the institution itself, helping build connections and reputation more broadly
Social Media Objectives: graph on page 8 of the PDF document:
A To promote events
B To promote library services
C To promote resources/collections at the library
D To update on library refurbishments
E To promote new acquisitions
F To promote library guides, exhibition guides
G To connect with new students joining the university
H To engage with the academic community
I To connect with the wider community beyond the university e.g. the town in which the institution is based
J To connect with distance learners
K As a customer services tool- complaints, suggestions, enquiries, feedback
L To highlight subject specific information
M To connect with potential students
N As a teaching tool to promote information literacy, technology and writing tips (not library based)
O To promote courses
P As a research tool to locate official documents and studies
From UK-based focus group: “The library is a programme, not just a building.”
Channel preferences: Graph on page 10 of the PDF document
SOCIAL MEDIA USES Table on p 13 of the PDF document
Twitter n Distribute library news and information
n Provide customer service
n Build connections with researchers
n Build connections with other librarians and institutions
Facebook n Distribute library news and information
n More social and less formal than Twitter – share photographs and run competitions
n Arrange events including tracking RSVPs and sending event updates
n Engagement with students
Pinterest n Promote general library collections, digital and archive special collections and information literacy
n Set up of online repositories for students to pin researched references as part of
collaborative group work
n Display book titles to save time browsing and promote new titles
n Provide an arena for students and course leaders to pin reviewed and recommended reading
for a particular topic
n Develop communities with other online libraries
YouTube n Streaming film collections
n Instructional ‘how to’ videos teaching information literacy skills and how to use library
services and resources
There are also a number of other social media products that are being used by librarians that reflect regional
preferences and the need for the specific functions offered by niche applications.
Collection usage and discovery: Graph on p. 15
Teaching and learning
From US-based librarian interview: “The trend in education now is to create environments that foster collaborative learning. Faculty have ditched textbooks and course management systems in exchange for a Facebook page for their class, or a wiki, or a blog. These online environments are fun; students already know how to use them and are more motivated to comment, discuss and share in these environments than a dry CMS.”
Social media policies and management, p. 18
73% of respondents stating that they believed more roles dedicated to social media would appear in the library in the future.
Effectiveness of social media
From UK focus group: “We keep track of something particularly successful, then we redo the campaign 6 months later.”
From US focus group: “We have very few interactions with anyone on our Twitter feed.”
“Twitter is definitely the best platform, because we hashtag all of our posts with the keyword
of the publication, and so for the academic audience, once they click it’s going to pull up all
of the similar publications under that topic.
Promoting library social media channels
From UK focus group:
“We retweet each other to encourage new followers.” My note: Suggested by me regarding SCSU_Library for Twitter and Pinterest and SCSUTechinstruct but “considered” (in local lingo, slow death of the idea)
From: lrs_l-bounces@lists.stcloudstate.edu [mailto:lrs_l-bounces@lists.stcloudstate.edu] On Behalf Of Ewing, M Keith
Sent: Monday, October 20, 2014 11:15 AM
To: lrs_l@stcloudstate.edu
Subject: [LRS_l] Important copyright ruling
Last Friday the 11th Circuit Court of Appeals issued its ruling in Cambridge University Press et al., v. Patton (an appeal of the Georgia State Case which had been adjudicated in 2012 by the District Court in Atlanta). Nancy Sims (UMinnesota) has written an interesting and thorough summary and assessment of the ruling and its importance. See http://blog.lib.umn.edu/copyrightlibn/2014/10/11th-circuit-gsu-ruling.html. The ruling itself (all 129 pages) can be found at http://media.ca11.uscourts.gov/opinions/pub/files/201214676.pdf.
keith
Keith Ewing
Professor, Library Systems & Digital Projects
Previous IMS entries regrading copyright:
https://blog.stcloudstate.edu/ims/?s=copyright
Xiaomi Is The Most Successful Tech Company That Most People Have Never Heard Of
http://www.slate.com/articles/technology/technology/2014/10/xiaomi_the_apple_of_china_the_company_might_help_make_your_iphone_a_lot.html#ixzz3G3u13Ui6
Xiaomi’s business model differs fundamentally from Apple’s. In fact, it’s almost an inverse. Apple is a high-margin company.
Unlike Apple, however, Xiaomi sells its devices at or near cost. A top-of-the-line phone from Samsung can sell for the equivalent of $500 or more in China. Apple has yet to launch its iPhone 6 and 6S in China, but a recent press release suggests the retail price for an iPhone 6 will start at 5,288 RMB, or roughly $861. Xiaomi’s 64-gigabyte Mi 4 phone, its high-end model, sells for around $400. Its entry-level Redmi 1S retails for significantly less: a little over $100 in China and India.
Read more: http://www.slate.com/articles/technology/technology/2014/10/xiaomi_the_apple_of_china_the_company_might_help_make_your_iphone_a_lot.html#ixzz3G3uHnB16
Please contact us through this blog, our social media and or emails, if you need to collaborate on projects involving Google Drive:
http://lrts.stcloudstate.edu/library/general/ims/default.asp
http://www.teacherspayteachers.com/Product/Google-Drive-Docs-Lessons-Bundle-1065881
7th Qualitative and Quantitative Methods in Libraries International Conference (QQML2015) 26-29 May 2015, IUT-Descartes University, Paris, France
Dear Colleagues and Friends,
It is our pleasure to invite you in Paris (IUT-Descartes University) for the 7th Qualitative and Quantitative Methods in Libraries International Conference (QQML2015, http://www.isast.org) which is organized under the umbrella of ISAST (International Society for the Advancement of Science and Technology).
This is the seventh year of the conference which brings together different disciplines on library and information science; it is a multi–disciplinary conference that covers the Library and Information Science topics in conjunction to other disciplines (e.g. innovation and economics, management and marketing, statistics and data analysis, information technology, human resources, museums, archives, special librarianship, etc).
The conference invites special and contributed sessions, oral communications, workshops and posters.
Target Group
The target group and the audience are library and archives professionals in a more general sense: professors, researchers, students, administrators, stakeholders, librarians, technologists, museum scientists, archivists, decision makers and managers.
Main topics
The emphasis is given to the models and the initiatives that run under the budget restrictions, such as the Information Management and the innovation, the crisis management, the long-term access, the synergies and partnership, the open access movement and technological development.
The conference will consider, but not be limited to, the following indicative themes:
- 1. Information and Knowledge Management
- 2. Synergies, Organizational Models and Information Systems
- 3. Open Data, Open Access, Analysis and Applications
- 4. Multimedia Systems and Applications
- 5. Computer Networks and Social Networks,
- 6. Health Reference and Informatics
- 7. Information Technologies in Education
- 8. Decision making in service innovation
- 9. Data Mining, content analysis, taxonomies, ontologies
- 10. STM information development
Special Sessions – Workshops
You may send proposals for Special Sessions (4-6 papers) or Workshops (more than 2 sessions) including the title and a brief description at: secretar@isast.org or from the electronic submission at the web page: http://www.isast.org/abstractsubmission.html
You may also send Abstracts/Papers to be included in the proposed sessions, to new sessions or as contributed papers at the web page: http://www.isast.org/abstractsubmission.html
Registrations are registration forms are available from: http://www.isast.org/qqml2015registration.html
Contributions may be realized through one of the following ways
a. structured abstracts (not exceeding 500 words) and presentation;
b. full papers (not exceeding 7,000 words);
c. posters (not exceeding 2,500 words);
In all the above cases at least one of the authors ought to be registered in the conference.
Abstracts and full papers should be submitted electronically within the timetable provided in the web page: http://www.isast.org/.
The abstracts and full papers should be in compliance to the author guidelines: http://www.isast.org/
All abstracts will be published in the Conference Book of Abstracts and in the website of the Conference. The papers of the conference will be published in the website of the conference, after the permission of the author(s).
Student submissions
Professors and Supervisors are encouraged to organize conference sessions of Postgraduate theses and dissertations.
Please direct any questions regarding the QQML 2015 Conference and Student Research Presentations to: the secretariat of the conference at: secretar@isast.org
Important dates:
First call of proposals: 29th of September 2014
Deadline of abstracts submitted: 20 December 2014
Reviewer’s response: in 3 weeks after submission
Early registration: 30th of March 2015
Paper and Presentation Slides: 1st of May 2015
Conference dates: 26-29 May 2015
Paper contributors have the opportunity to be published in the QQML e- Journal, which continues to retain the right of first choice, however in addition they have the chance to be published in other scientific journals.
QQML e- Journal is included in EBSCOhost and DOAJ (Directory of Open Access Journals).
Submissions of abstracts to special or contributed sessions could be sent directly to the conference secretariat at secretar@isast.org. Please refer to the Session Number, as they are referred at the conference website to help the secretariat to classify the submissions.
For more information and Abstract/Paper submission and Special Session Proposals please visit the conference website at: http://www.isast.org or contact the secretary of the conference at : secretar@isast.org
Looking forward to welcoming you in Paris,
With our best regards,
On behalf of the Conference Committee
Dr. Anthi Katsirikou, Conference Co-Chair
University of Piraeus Library Director
Head, European Documentation Center
Board Member of the Greek Association of Librarians and Information Professionals
anthi@asmda.com
Professor Joumana Boustany
Local Chair
Université Paris Descartes – IUT,
143, avenue de Versailles –
75016 Paris
joumana.boustany@parisdescartes.fr
http://www.alastore.ala.org/detail.aspx
eCourse outline
Part 1: Introduction and Engagement—Getting Users through the Door
- A brief overview of how library instruction has developed for more than 100 years
- A brief review of how library instructions is evolving to meet users’ changing needs
- Identifying what must be learned and how we can encourage effective learning (needs assessment)
Part 2: Preparing for Delivery—Thinking from a User-Centric Point of View
- A brief overview of instructional design techniques
- Thinking about the audience and how to create learning opportunities that stick
- The importance of preparation
Part 3: Delivering Learning for Positive Results—Providing Learning that Lasts
- Creating learning environments that facilitate success
- Keeping learners awake and engaged
- Encouraging learning through facilitation of discussion and exploration
- Setting learners up for success
Part 4: The End is The Beginning: Libraries as Onsite-Online Social Learning Centers
- What to do when formal learning ends and learners leave the learning face-to-face or online learning space
- Providing a place where learners can succeed
- Evaluating for success
- Returning to the beginning with new and improved learning opportunities
http://bethtransuelib.wordpress.com/2014/08/22/digital-literacy-information-literacy-and-connectivism/
One concern that I have is that because information literacy is so identified with librarians, that digital literacy may be seen as outside the purview of librarians when in fact it is a natural pairing.
http://www.ncte.org/library/NCTEFiles/Resources/Journals/RTE/0471-aug2012/RTE0471Examining.pdf
From: lrs_l-bounces@lists.stcloudstate.edu [mailto:lrs_l-bounces@lists.stcloudstate.edu] On Behalf Of Hubbs, Susan
Sent: Sunday, September 14, 2014 5:38 PM
To: Northenscold, Melissa A.; lrs_l@stcloudstate.edu
Subject: [LRS_l] Re: Full Spectrum Lights in MC – Brainstorm Session Monday
Dear Colleagues,
I have started a bibliography beginning with books and articles that LRS owns or has access. I have not prettied it up. I will send a copy to Missy. Missy, I also went and pulled the 3 books LRS owns off the shelf. They are on a chair in my office. I will also look for some good websites and add those.
Dr. Norman E. Rosenthal, MD is one of the leaders in this field. LRS owns his Winter Blues book, 1998 but he now has a newer edition.
Winter Blues, Fourth Edition: Everything You Need to Know to Beat Seasonal Affective Disorder., Sept. 2012. I would like to suggest that LRS purchases a copy. In the older edition, chapter 7 is entirely about light therapy.
Because light therapy is used as part, or sometimes all, treatment for seasonal affective disorder (SAD) which can also be part of a larger concern of depression, there should be a large sign encouraging people to seek out help from the SCSU counseling center, suicide prevention hotline, other depression URLs, etc.
Yours thinking of Robin Williams.
Susan
Susan Hubbs
Professor
Miller Center Library
320.308.4996
shubbs@stcloudstate.edu
From: lrs_l-bounces@lists.stcloudstate.edu [lrs_l-bounces@lists.stcloudstate.edu] on behalf of Northenscold, Melissa A.
Sent: Friday, September 12, 2014 10:59 AM
To: lrs_l@stcloudstate.edu
Subject: [LRS_l] Full Spectrum Lights in MC – Brainstorm Session Monday
In partnership with the Counseling and Psychological Services department, we will have full spectrum lights in the Miller Center (in the space to the south to the Dean’s Office) from roughly October 1 thru roughly May 1.
You are invited to join a brainstorming session at 1 p.m. on Monday in MC 135G. We will discuss ideas regarding placement of lights, layout of space, promotion/marketing, and assessment. Please feel free to send ideas via email as well. If you’re not available to attend on Monday, but interested in getting involved, I will send notes after the meeting that include the next meeting date.
********************************
Missy Northenscold
Administrative Director
Learning Resources Services
St. Cloud State University
720 4th Ave S., MC 135E
St. Cloud, MN 56301
(320) 308-2022
From: Amy Jiang [mailto:ajiang@laverne.edu]
Sent: Tuesday, September 09, 2014 4:21 PM
To: lita-l@ala.org
Subject: [lita-l] 3D printer and charges
Hello Everyone,
Our library is thinking of purchasing a 3D printer for students and faculty’s academic uses. One possible use is that our faculty would like to print out Smithsonian artifacts and have them available for students. also, we are thinking if students have some ideas they want to print out, they can use the 3D printer as well.
I would like to hear from the list about your experience, recommendation on 3D printer. More specifically, here are my questions:
1. kind of 3D printer you would recommend. There are so many different types of 3D printer. For starting, what kind of price range of3D printer we should be looking for?
2. materials: it seems there are hundreds of materials for 3D printer. which one should we carry and what are the cost?
3. charges: should we charge to people when they print? if we charge, how much would be appropriate?
4. support: do you feel supporting 3D printer is challenging? how much of staff resources it would possibly consume in your organization?
Thanks very much for your information!
Amy
Instructional sessions for Adobe Creative Suite and other technologies available
Good morning all,
Please consider one-on-one and/or team sessions regarding the use of the Adobe Creative Suite as well as the use of other technologies in the educational process.
Please contact InforMedia Services (IMS), ims@stcloudstate.edu, for any questions, scheduling etc.
IMS (http://lrts.stcloudstate.edu/library/general/ims/default.asp) consists of faculty, who are willing and able to help faculty, staff and students with their academic endeavors in technology. We offer one-on-one sessions, workshops, instructional sessions and in-class technology instructions.
Follow us:
IMS blog: https://blog.stcloudstate.edu/ims/ (keyword: mobile devices)
Twitter: https://twitter.com/SCSUtechinstruc
Facebook: https://www.facebook.com/InforMediaServices?ref=hl
Pinterest: http://www.pinterest.com/scsutechnology/
Instagram: http://instagram.com/scsutechinstruct
YouTube: https://www.youtube.com/channel/UC_UMIE5r6YB8KzTF5nZJFyA
Google +: https://plus.google.com/u/0/115966710162153290760/posts/p/pub
LinkedIn: https://www.linkedin.com/in/scsuinstructionaltechnology
Since IMS does not have access to the FacultyStaffAll listserv and cannot reach all campus as the message below, please feel welcome and encouraged to forward this email to your colleagues across unions.
Have a successful new academic year.
From: SCSU Information Technology
Sent: Tuesday, August 26, 2014 8:26 AM
To: FacultyStaffAll
Subject: Adobe Creative Cloud Site License
We are pleased to announce that we have renewed the Adobe site license for university-owned computers on campus. This means that the Adobe Creative Cloud Master Collection (includes Acrobat, Photoshop, InDesign, Illustrator, Dreamweaver, After Effects, Premier Pro, Fireworks, Flash, Lightroom, and more) is able to be installed on any university-owned computer at no additional cost to you.
Campus Use
If you would like the use of these applications, please email huskytech@stcloudstate.edu with the details of which applications you would like installed on your university-owned computer. Because it is the first week of the semester and technicians are quite busy right now, we ask for your patience with these installations.
NOTE: Not all campus computers are capable of running these programs. A technician will work with you to make sure your computer is capable of running this software before installing.
Personal Use
In addition, this campus site license includes a copy of Adobe Master Collection that can be installed on a faculty or staff person’s home computer for a yearly fee of $9.75.
Link to purchase personal version: http://stcloudstate.onthehub.com/WebStore/OfferingDetails.aspx?o=c7e8f835-08b1-e311-93fb-b8ca3a5db7a1
NOTE: Students are NOT eligible for this at-home use. Students can purchase Adobe Creative Cloud for a monthly fee of $19.99.
Please contact HuskyTech at 320-308-7000 or huskytech@stcloudstate.edu with any questions!
Thank you,
Casey Gordon
Technology Support Services Director
Information Technology Services
MC 112C | 320-308-4711 | cjgordon@stcloudstate.edu
St. Cloud State University