Video Storytelling in Social Media Marketing

http://www.socialmediaexaminer.com/video-storytelling/

#1: Post Stories From Your Customers

#2: Create a Fictional Series

#3: Tell Personal Stories

#4: Shoot Documentary-Style Video

#5: Interview Guests

#6: Take Viewers Behind the Scenes

#7: Create Animated Stories

#8: Show Viewers How to Do Something

Other Stories to Tell With Video

There are a lot of interesting ways to integrate storytelling into your social videos. In addition to those featured above, here are some other stories that are well suited for video:

• Create a single video or a series of videos to highlight humorous situations related to your business or industry.
• If your company’s beginnings would make an interesting story, have the founder tell that story on video.
• Are your employees involved in interesting activities or challenges? Consider featuring those stories in your social videos.
• Tell a fictional but realistic story on video to educate viewers about your industry.
• Find a way to combine reality TV–style video with something relevant to your audience.