Archive of ‘social media’ category

remind app

More Popular Than Gmail, Facebook and Instagram: The Education App That Hit #1 on the iOS Chart

Tony Wan     Aug 17, 2018

According to both Apple and App Annie, a website that tracks the popularity of mobile apps by number of new downloads, Remind, a school communications platform, took the #1 spot on the chart of free iOS apps.

Remind’s app allows educators, parents and students to send and receive text and voice messages, as well as share attachments and links to digital educational resources. The company was founded in 2011 with a straightforward value proposition: to provide teachers with a safe and secure way to send homework or study reminders to students and their parents on mobile devices without using personal phone numbers.

Those features may seem simple by today’s standards. But it’s amassed a growing footprint, claiming users in more than 70 percent of U.S. public schools. Grey adds that Remind today has 27 million monthly active users (which breaks down to approximately 2 million teachers, 13 million students and 12 million parents). Across them, Remind says 17 billion messages have been sent since its launch.

Along with simplicity, Remind’s timing may have also helped the product find a receptive market. The company’s launch in 2011 coincided with the start of a period that saw smartphone adoption among U.S. adults steadily grow from 35 percent in 2011 to 77 percent in 2018, according to the Pew Research Center.

At its core, Remind remains very much a school communications tool, says Grey. But his grander vision is to evolve the app into what he calls an “educational platform” that allow users to share content from other providers. For instance, when Remind users compose a message, they can currently connect to their accounts on Google Classroom, Google Drive, Microsoft OneDrive, Quizlet and other tools to directly share documents, Powerpoint slides, flashcard sets and other kinds of files.

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more on remind in this IMS blog
https://blog.stcloudstate.edu/ims?s=remind

dysmorphia and fisticuffs

‘Snapchat dysmorphia’ is a disturbing new phenomenon where people want to look more like their filtered selfies

Selfish selfie-takers cause Trevi fountain fisticuffs

Eight-person fight ensues after tourists battle for best spot in front of Roman monument

https://www.theguardian.com/world/2018/aug/10/selfish-selfie-takers-spark-trevi-fountain-fisticuffs

Two tourists’ quest for a perfect selfie has caused a brawl at Rome’s Trevi fountain.

Last year, Rome pledged to crack down on bad behaviour involving the city’s fountains, imposing fines of up to €240 (£215) for people caught snacking or camping on the fountains’ pedestals, dipping their feet in the water or going for a swim.

Residents are particularly irked by tourists who try to recreate the scene from Federico Fellini’s film La Dolce Vita, in which the late Swedish actor Anita Ekberg wades into the fountain.

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more on SM in this IMS blog
https://blog.stcloudstate.edu/ims?s=social+media

metaliterate learning

Metaliterate Learning for the Post-Truth World to be Published this Fall!

definition:

Metaliteracy is a pedagogical model for ensuring that learners successfully participate in collaborative information environments, including social media and online communities.

Metaliteracy supports reflective learning through metacognitive thinking, the ethical production of new knowledge, the critical consumption of information, and the responsible sharing of verifiable content across media platforms. Through metaliteracy, learners are envisioned as teachers in collaborative social spaces. This book examines the newest version of the Metaliteracy Goals and Learning Objectives, including the four domains of metaliterate learning.

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more on metaliteraices in this IMS blog
https://blog.stcloudstate.edu/ims?s=metaliteracies

The iGen Shift

The iGen Shift: Colleges Are Changing to Reach the Next Generation

The newest students are transforming the way schools serve and educate them, including sending presidents and deans to Instagram and Twitter.

By Laura Pappano 

https://www.nytimes.com/2018/08/02/education/learning/generationz-igen-students-colleges.html

A generation that rarely reads books or emails, breathes through social media, feels isolated and stressed but is crazy driven and wants to solve the world’s problems (not just volunteer) is now on campus. Born from 1995 to 2012, its members are the most ethnically diverse generation in history, said Jean M. Twenge, psychology professor at San Diego State University.

Campuses also have been slow to recognize that this age group is not millennials, version 2.0.

“IGen has a different flavor,” said Dr. Twenge of San Diego State University and author of “iGen: Why Today’s Super-Connected Kids Are Growing Up Less Rebellious, More Tolerant, Less Happy — and Completely Unprepared for Adulthood — and What That Means for the Rest of Us.”

Getting student attention and keeping it matters to administrators trying to build excitement for campus events, but also in prodding students about housing contracts and honor codes.

Being social on social media attracts students who might tune out official communication. Mr. Babineaux said he and his friends noted when college posts sounded “goofy” or “like your grandfather trying to say swag.”

 

social media adoption education

Arshad, M., & Akram, M. S. (2018). Social Media Adoption by the Academic Community: Theoretical Insights and Empirical Evidence From Developing Countries. The International Review of Research in Open and Distributed Learning, 19(3). Retrieved from http://www.irrodl.org/index.php/irrodl/article/view/3500
Building on the social constructivist paradigm and technology acceptance model, we propose a conceptual model to assess social media adoption in academia by incorporating collaboration, communication, and resource sharing as predictors of social media adoption, whereas perceived ease of use and perceived usefulness act as mediators in this relationship.
According to the latest social media statistics, there are more than 2 billion Facebook users, more than 300 million Twitter users, more than 500 million Google+ users, and more than 400 million LinkedIn users (InternetLiveStats, 2018).
although social media is rapidly penetrating into the society, there is no consensus in the literature on the drivers of social media adoption in an academic context. Moreover, it is not clear how social media can impact academic performance.
Social media platforms have significant capability to support the social constructivist paradigm that promotes collaborative learning (Vygotsky, 1978).
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technology acceptance model (https://en.wikipedia.org/wiki/Technology_acceptance_model):
  • Perceived usefulness (PU) – This was defined by Fred Davis as “the degree to which a person believes that using a particular system would enhance his or her job performance“.
  • Perceived ease-of-use (PEOU) – Davis defined this as “the degree to which a person believes that using a particular system would be free from effort” (Davis 1989).

Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). USER ACCEPTANCE OF INFORMATION TECHNOLOGY: TOWARD A UNIFIED VIEW. MIS Quarterly27(3), 425-478.
http://login.libproxy.stcloudstate.edu/login?qurl=http%3a%2f%2fsearch.ebscohost.com%2flogin.aspx%3fdirect%3dtrue%26db%3daph%26AN%3d10758835%26site%3dehost-live%26scope%3dsite
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proposing a Social Media Adoption Model (SMAM) for the academic community

Social media platforms provide an easy alternative, to the academic community, as compared to official communications such as email and blackboard. my note: this has been established as long as back as in 2006 – https://www.chronicle.com/article/E-Mail-is-for-Old-People/4169. Around the time, when SCSU announced email as the “formal mode of communication).Thus, it is emerging as a new communication and collaboration tool among the academic community in higher education institutions (Roblyer, McDaniel, Webb, Herman, & Witty, 2010). Social media has greatly changed the communication/feedback environment by introducing technologies that have modified the educational perspective of learning and interacting (Prensky, 2001).

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Theory of Reasoned Action : https://en.wikipedia.org/wiki/Theory_of_reasoned_action
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the Theory of Reasoned Action (Fishbein & Ajzen, 1975) and the Technology Acceptance Model (Davis, 1989) have been used to assess individuals’ acceptance and use of technology. According to the Technology Acceptance Model, perceived usefulness and perceived ease are the main determinants of an individual’s behavioral intentions and actual usage (Davis, 1989).

Perceived usefulness, derived from the Technology Acceptance Model (TAM), is the particular level that an individual perceives that they can improve their job performance or create ease in attaining the targeted goals by using an information system. It is also believed to make an individual free from mental pressure (Davis, 1989).

Perceived ease of use can be defined as the level to which an individual believes that using a specific system will make a task easier (Gruzd, Staves, & Wilk, 2012) and will reduce mental exertion (Davis, 1989). Venkatesh (2000) posits this construct as a vital element in determining a user’s behavior toward technology. Though generally, there is consensus on the positive effect of perceived ease of use and perceived usefulness on users’ attitude towards social media, it is not yet clear which one of these is more relevant in explaining users’ attitude towards social media in the academic community (Lowry, 2002). Perceived ease of use is one of the eminent behavioral beliefs affecting the users’ intention toward technology acceptance (Lu et al., 2005). The literature suggests that perceived ease of use of technology develops a positive attitude toward its usage (Davis, 1989).

Collaborative learning is considered as an essential instructional method as it assists in overcoming the communication gap among the academic community (Bernard, Rubalcava, & St-Pierre, 2000). The academic community utilizes various social media platforms with the intention to socialize and communicate with others and to share common interests (Sánchez et al., 2014; Sobaih et al., 2016). The exchange of information through social media platforms help the academic community to develop an easy and effective communication among classmates and colleagues (Kaplan & Haenlein, 2010). Social media platforms can also help in developing communities of practice that may help improve collaboration and communication among members of the community (Sánchez et al., 2014). Evidence from previous work confirms that social media platforms are beneficial to college and university students for education purposes (Forkosh-Baruch & Hershkovitz, 2012). Due to the intrinsic ease of use and usefulness of social media, academics are regularly using information and communication technologies, especially social media, for collaboration with colleagues in one way or the other (Koh & Lim, 2012; Wang, 2010).

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more about social media in education in this IMS blog
https://blog.stcloudstate.edu/ims?s=social+media+education

Instagram hashtags

Where Should You Use Instagram Hashtags – in the Post or Comments?

Nathan Mendenhall

Instagram has done some tweaking of their algorithm which is making competition for visibility on the platform much tougher. According to our Facebook connections, this is a deliberate move to help reduce the spammy and less relevant behavior of certain Instagram accounts.
a great study that analyzed the content performance of Instagram posts when the hashtags are placed in the post compared to when hashtags are placed in the comments.

Including hashtags in the post resulted in 9.84% more Likes and 29.4% more Reach. Placing the hashtags in the comments resulted in 19.3% more comments for some strange reason.

Placing hashtags in the Instagram post resulted in 18% better content performance metrics. While this might seem like a slim margin, you must consider the extra time and steps it would take to go back and remember to add hashtags into your posts’ comments.

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more on hashtags in this IMS blog
https://blog.stcloudstate.edu/ims?s=hashtag

more on Instagram hashtags in this IMS blog
https://blog.stcloudstate.edu/ims?s=instagram+hashtag

EU Code of Conduct Snapchat

https://www.neweurope.eu/article/snapchat-joins-eu-code-conduct-hate-speech

The EU’s code of conduct on countering illegal online hate speech was first presented in 2016 and initially had four major internet platforms that participated – Facebook, Microsoft, Twitter, and YouTube. Snapchat is the seventh major IT platform to join the EU’s non-binding ethics regulations to fight illegal online hate speech.

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more on Snapchat in this IMS blog
https://blog.stcloudstate.edu/ims?s=snapchat

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