Archive of ‘social media’ category
Instagram Carousel Posts
7 Tips For More Engaging, Top Performing Instagram Carousel Posts
https://www.searchenginejournal.com/instagram-carousel-tips/429880
Studies have shown that carousels are the most engaging type of post on the platform.
One of the most effective techniques: know your audience and talk directly to them as individuals.
you’re leading with the most compelling information or image for the reader, and think about “what’s in it for them” throughout the carousel.
add a visual signal in the images, like an arrow pointing to the right in all but the final image.
You want every slide to stand on its own.
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more on instagram in this IMS blog
https://blog.stcloudstate.edu/ims?s=instagram
Tagg for Gen Z
Backed by former Facebook and Twitter execs, Tagg launches social branding app for Gen Z
A “social branding” app for creative teens and twenty-somethings, Tagg is announcing a $2 million seed round today from Twitter co-founder Biz Stone, Facebook’s former VP of International Growth Ed Baker, TripAdvisor founder Stephen Kaufer, Pillar VC and more.
Founded by recent alumni of Brown University and the neighboring Rhode Island School of Design, Tagg is still in private beta with thousands of users, and thousands more on a waitlist.
LaTurbo Avedon Is Way Ahead of the Metaverse
LaTurbo Avedon Is Way Ahead of the Metaverse
https://www-wired-com.cdn.ampproject.org/c/s/www.wired.com/story/laturbo-avedon-digital-art/amp
The artist, who only exists online, was working in digital spaces long before anyone talked about NFTs.
The deal with Avedon is this: They don’t exist offline, simply describing themselves as “from the internet.” They are a digitally native creature, building art across online worlds like Second Life, Fortnite, and Star Citizen, and showing said art in prestigious galleries across the United States and Europe.
There’s no separating the art from the artist, because the artist is the art project, a sprightly-looking, nonbinary virtual being untethered from a human body. You could call them a high-art version of avatar influencers like Lil Miquela, although the most apt characterization might be a cross between the Japanese hologram pop idol Hatsune Miku and the pseudonymous British street artist Banksy—the performance of persona is part of the project. Like the ethereal Hatsune Miku, Avedon is visually represented by an avatar. But while it’s out in the open that Miku is a software-fueled collaboration between teams of humans,
access to Meta’s internal research
More than 300 scientists have told Mark Zuckerberg they want access to Meta’s internal research on child and teen mental health because it doesn’t meet scientific standards
The letter concludes by asking Meta to create an independent oversight trust that would monitor and study adolescent and child mental health.
Instagram CEO Adam Mosseri is due to testify before Congress about children’s safety on the platform Tuesday.
a Forrester survey of 4,602 Americans aged 12 to 17, published last month, found that 63% of respondents used TikTok on a weekly basis compared with 57% for Instagram. It also found 72% of respondents used YouTube weekly. It did not mention Facebook.
Geofenced AR Network
Partnership Between ARIA and Brookfield Properties Creates Geofenced AR Network. (2021, November 7). PSFK. https://www.psfk.com/2021/11/partnership-between-aria-and-brookfield-properties-creates-geofenced-ar-network.html
ad inventory space within shopping centers across the country
ARIA Network, 360° AR platform
Augmented reality experiences and ambient digital overlays are becoming increasingly more central to the retail industry’s future hopes, as well as the next-generation consumer journey. Companies like Google, Pinterest and Snap are focusing on the technology and producing immersive marketing solutions and features for consumers and brands around AR offerings.
digital adventures
death by selfie
categories: social media
The countries where the highest number of reported fatalities are India (100), the United States (39) and Russia (33), which head a list of more than 50 nations. Spain, with 15 deaths, is sixth alongside Australia.
Liliana Arroyo, a sociology PhD and author of a book on the subject,
Using social media for academic support and branding
categories: social media, teaching
Using social media for academic support and branding (survey)
3rd Era of Social
categories: Digital literacy, Facebook, information literacy, Instagram, media literacy, social media, Twitter
The 3rd Era of Social Is Coming. Are You Ready?
https://www.linkedin.com/pulse/3rd-era-social-coming-you-ready-joe-lazauskas/
The News Feed made Facebook an actual social network. In turn, the News Feed became synonymous with social media.
Twitter’s feed was chronological, so you could tweet out a ton of links to content and get consistent clicks from your followers. Facebook’s algorithm was incredibly friendly to “link posts” that sent users to news or blog articles.
Stories let Snapchat users post a series of snaps that would last for 24 hours, and it was an immediate hit.
Stories were so absurd on LinkedIn that the company is shutting it down by the end of this month).
TikTok’s success has often been attributed to its algorithm, which is very good at predicting the type of video you’ll like. But TikTok is also so successful because it plays on the same part of our brain that makes gambling so addictive. random reinforcement
As our research showed earlier this year, people will continue to consume content in an array of different formats—from blog posts to YouTube to podcasts to good old-fashioned memes.
the fluffverse
Some fluff on the metaverse
https://skarredghost-com.cdn.ampproject.org/c/s/skarredghost.com/2021/09/21/metaverse-fluff/amp/
I remember some years ago reading an article on The Verge saying that like 40% of startups that claim to do AI actually don’t do AI. They just use the name AI because it is cool, but they don’t actually use it. The same goes for the metaverse. I’ve seen things like a company that does AR/VR software writing on Linkedin “WE CREATE METAVERSES”.
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more on metaverse in this IMS blog
https://blog.stcloudstate.edu/ims?s=metaverse