“the economic layer of Metaverse will be the NFTs”

REVOREDO, T. (2021, November 14). Why are major global brands experimenting with NFTs in the Metaverse? [Financial]. Cointelegraph. https://cointelegraph.com/news/why-are-major-global-brands-experimenting-with-nfts-in-the-metaversehttps://hyp.is/go?url=https%3A%2F%2Fcointelegraph.com%2Fnews%2Fwhy-are-major-global-brands-experimenting-with-nfts-in-the-metaverse&group=__world__

what do blockchain technology and NFTs have to do with Metaverse?

it is already possible to identify some of the characteristics of Web 3.0 such as the focus on the user (and not on companies), the massive use of artificial intelligence (as a powerful tool to provide the best analysis and the best result to people), as well as distributed networks (we will no longer depend on the gigantic centralized data servers). Moreover, Web 3.0 content will be more graphical with more videos and 3D images. Also, in Web 3.0, augmented reality (AR) and virtual reality (VR) will be commonplace, bringing more realistic graphics to applications and games

In July this year, Coca-Cola launched branded virtual clothing as nonfungible tokens,

NFTs are the representation of a nonfungible asset in digital media. In a more technical definition, an NFT is a piece of software code that verifies that you hold ownership of a nonfungible digital asset, or the digital representation of the nonfungible physical asset in digital media.

It’s important to notice that NFTs existed before the first blockchain, but blockchain technology has transformed NFT markets by solving the double-spending problem and conferring scarcity, uniqueness and authenticity to a nonfungible token.

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more on NFT in this IMS blog

https://blog.stcloudstate.edu/ims?s=nft