The Absolute Beginner’s Guide to Google Analytics
https://moz.com/blog/absolute-beginners-guide-to-google-analytics
Kristi Hines June 24th, 2015
- How many people visit my website?
- Where do my visitors live?
- Do I need a mobile-friendly website?
- What websites send traffic to my website?
- What marketing tactics drive the most traffic to my website?
- Which pages on my website are the most popular?
- How many visitors have I converted into leads or customers?
- Where did my converting visitors come from and go on my website?
- How can I improve my website’s speed?
- What blog content do my visitors like the most?
a Google Analytics account. If you have a primary Google account that you use for other services like Gmail, Google Drive, Google Calendar, Google+, or YouTube, then you should set up your Google Analytics using that Google account. Or you will need to create a new one.
Big tip: don’t let your anyone (your web designer, web developer, web host, SEO person, etc.) create your website’s Google Analytics account under their own Google account so they can “manage” it for you. If you and this person part ways, they will take your Google Analytics data with them, and you will have to start all over.
go to Google Analytics and click the Sign into Google Analytics button.
Google Analytics offers hierarchies to organize your account. You can have up to 100 Google Analytics accounts under one Google account. You can have up to 50 website properties under one Google Analytics account. You can have up to 25 views under one website property.
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more on Google Analytics in this IMS blog
https://blog.stcloudstate.edu/ims?s=google+analytics
FBI Warns Educators and Parents About Edtech’s Cybersecurity Risks
https://www.edsurge.com/news/2018-09-14-fbi-warns-educators-and-parents-about-edtech-s-cybersecurity-risks
The FBI has released a public service announcement warning educators and parents that edtech can create cybersecurity risks for students.
In April 2017, security researchers found a flaw in Schoolzilla’s data configuration settings. And in May 2017, a hacker reportedly stole 77 million user accounts from Edmodo.
Amelia Vance, the director of the Education Privacy Project at the Future of Privacy Forum, writes in an email to EdSurge that the FBI likely wanted to make sure that as the new school year starts, parents and schools are aware of potential security risks. And while she thinks it’s “great” that the FBI is bringing more attention to this issue, she wishes the public service announcement had also addressed another crucial challenge.
“Schools across the country lack funding to provide and maintain adequate security,” she writes. “Now that the FBI has focused attention on these concerns, policymakers must step up and fund impactful security programs.”
According to Vance, a better approach might involve encouraging parents to have conversations with their children’s’ school about how it keeps student data safe.
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more on cybersecurity in this IMS blog
https://blog.stcloudstate.edu/ims?s=cybersecurity
Mapping 1968, Conflict and Change
An Opportunity for Interdisciplinary Research
When: Friday, September 28, 8:30am-3:00pm
Where: Wilson Research Collaboration Studio, Wilson Library
Cost: Free; advanced registration is required
1968 was one of the most turbulent years of the 20th century. 2018 marks the 50th anniversary of that year’s landmark political, social and cultural events–events that continue to influence our world today.
Focusing on the importance of this 50 year anniversary we are calling out to all faculty, staff, students, and community partners to participate the workshop ‘Mapping 1968, Conflict and Change’. This all-day event is designed to bring people together into working groups based on common themes. Bring your talent and curiosity to apply an interdisciplinary approach to further explore the spatial context of these historic and/or current events. Learn new skills on mapping techniques that can be applied to any time in history. To compliment the expertise that you bring to the workshop, working groups will also have the support of library, mapping, and data science experts to help gather, create, and organize the spatial components of a given topic.
To learn more and to register for the workshop, go here.
Workshop sponsors: Institute for Advanced Studies (IAS), U-Spatial, Liberal Arts Technologies & Innovation Services (LATIS), Digital Arts, Science & Humanities (DASH), and UMN Libraries.
https://www.goodreads.com/book/show/5114403-early-thematic-mapping-in-the-history-of-cartography – symbolization methods, cartographers and statisticians.
Kevin Ehrman-Solberg ehrma046@umn.edu PPT on Mapping Prejudice. https://www.mappingprejudice.org/
Henneping County scanned the deeds, OCR, Python script to search. Data in an open source. covenant data. Local historian found microfishes, the language from the initial data. e.g. eugenics flavor: arian, truncate.
covenance: https://www.dictionary.com/browse/convenance
Dan Milz. Public Affairs. geo-referencing, teaching a class environmental planning, spatial analysis, dmilz@umn.edu @dcmlz
Chris ancient historian. The Tale of Mediterranean, City: Mapping the history of Premodern Carthage and Tunis.
College of Liberal Arts
from archives to special resources. archaeological data into GIS layers. ESRI https://www.esri.com/en-us/home how interactive is ESRI.
mapping for 6 months. finding the maps in the archeological and history reports was time consuming. once that data was sorted out, exciting.
Kate Carlson, U-Spatial Story Maps, An Intro
patters, we wouldn’t see if we did not bring it up spatially. interactivity and data visualization, digital humanities
making an argument, asking questions, crowdsourcing, archival and resources accessibility, civitates orbis terrarum http://historic-cities.huji.ac.il/mapmakers/braun_hogenberg.html
storymaps.arcgis.com/en/gallery https://storymaps.arcgis.com/en/gallery/#s=0 cloud-based mapping software. ArcGIS Online. organizational account for the U, 600 users. over 700 storymaps creates within the U, some of them are not active, share all kind of data: archive data on spreadsheet, but also a whole set of data within the software; so add the data or use the ArcGIS data and use templates. web maps into the storymap app, Living Atlas: curated set of data: hunderd sets of data, from sat images, to different contents. 846 layers of data, imagery, besides org account, one can create maps within the free account with limited access. data browser to use my own data – Data Enrichment to characterized my data. census data from 2018 and before,
make plan, create a storyboard, writing for the web, short and precise (not as writing for a journal), cartographic style, copyright, citing the materials, choosing the right map scale for each page. online learning materials, some only thru org account ESRI academy has course catalogue. Mapping 101, Dekstop GIS 101, Collector 101, Imagery 101, SQL 101, Story Maps 101,
Awards for UMN undergrad and grad students, $1000
history, anthropology, political science,
Melinda, Kernik, Spatial Data Curator kerni016@umn.edu Jenny McBurney jmcburney@umn.edu
z.umn.edu/1968resources https://docs.google.com/presentation/d/1QpdYKA1Rgzd_Nsd4Rr8ed1cJDAX1zeG7J3exRO6BHV0/edit#slide=id.g436145dc5b_0_23
data2.nhgis.org/main
University Digital COnservancy
civil rights information from the U (migrants blog)
DASH Digital Arts, Sciences and Humanities. text mining data visualization,
data repository for the U (DRUM)
DASH director, https://dash.umn.edu/. Ben Wiggins
The “Mapping 1968, Conflict and Change” planning committee is very pleased with the amount of interest and the wonderful attendance at Friday’s gathering. Thank you for attending and actively participating in this interdisciplinary workshop!
To re-cap and learn more on your thoughts and expectations of the workshop we would be grateful if you can take a few moments to complete the
workshop evaluation. Please complete the evaluation even if you were unable to attend last Friday, there are questions regarding continued communication and the possibility for future events of this kind.
Below is a list of presented workshop resources:
Best Regards-
Kate
—
U-Spatial | Spatial Technology Consultant
Research Computing, Office of the Vice President for Research
University of Minnesota
Office Address
Blegen Hall 420
Mailing Address
Geography
Room 414 SocSci
7163A
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more on GIS in this IMS blog
https://blog.stcloudstate.edu/ims?s=GIS
No Slacking Off! How Savvy Teachers Are Turning to Trello and Slack
My note: Email is for old people (https://www.chronicle.com/article/E-Mail-is-for-Old-People/4169) compare with Trello + Slack
“The idea behind us using Slack [last fall] was to kill internal email,” says Green. That’s a common refrain in pro-Slack headlines, with good reason. Users can drop links and files into any Slack conversation.
documented here how educators use Trello to manage project-based learning activities that involve group work and peer review.
Slack has been described as “ a private Twitter on steroids.” At first glance, the tool looks like a chat room—but it’s got more going on inside.
Like Twitter, Slack features hashtags that denote specific “channels” dedicated to topics, but each channel operates like its own chat room. Users can send messages to a channel or directly to one another (one-to-one), and also create private groups for focused discussions (one-to-few).
connected Trello to Slack so that he receives a notification whenever his students make edits on a Trello card. He turns to Slack to communicate directly with students and groups, often leaving feedback on assignments. “It hasn’t been effective as a way to broadcast information to the entire class,” Green admits. “But it’s become a very important tool for us to share resources for kids, and have 1-on-1 conversations with students.”
Other educators are exploring how to use Slack as a professional learning network.
a SlackEDU group
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more on Trello in this IMS blog
https://blog.stcloudstate.edu/ims?s=trello
and Slack
https://blog.stcloudstate.edu/ims?s=slack
Webinar vs. Podcast: Making The Right Choice For Your Business
August 16, 2018 https://blog.clickmeeting.com/webinar-vs-podcast
What is a podcast?
Simply put, a podcast is an audio file posted on a website that people can download and listen to. Businesses use them to establish themselves as experts in their field or to share information about their product or service.
Why are podcasts so popular for businesses?
1. Podcasts are readily available.
2. Your audience can listen to them anywhere.
3. You get to share your expertise.
What are the advantages of webinars?
Webinars are an increasingly popular way to build relationships with current and potential clients. They are multi-media meetings, seminars or classes held over the Internet and done in real time.
1. Webinars allow you to interact with your audience.
a live Q&A session, Question Mode, Chat, Polls and Surveys.
2. Webinars have engaging multi-media features
have audio and video. Presentation feature, The Whiteboard Screen Sharing Share infographics, charts and other data quickly and easily.
3. Webinars allow you to earn money on the spot.
Paid Webinars allow you to monetize your expertise. Y
The Call to Action feature allows you to provide a customized call to action button during your webinar
Still wondering which is best for your business?
1. Do you want to cast a wide net to find new audiences?
If so, podcasts are a great way to do that. Your audience has easy access to you and they can listen anywhere to learn more about you and your expertise in your field.
2. Are you looking to go deeper and turn contacts into clients?
Then webinars are for you. They allow you to build relationships through thoughtful interaction.
